Category Archives: VALUES

THE BEADY EYE SAY’S . THE ADVERTISING INDUSTRY MUST BE BROUGHT TO HEAL WITH NEW LAWS TO REDUCE CONSUMPTION.

25 Tuesday Apr 2023

Posted by in #whatif.com, 2023 the year of disconnection., Advertising, Advertising industry,  Attention economy, Capitalism, CO2 emissions, Cry for help., Desensitization., Environment, How to do it., Human values., Modern day life., Profiteering., State of the world, Sustaniability, Telling the truth., The common good., The Obvious., The pursuit of profit., The world to day., Unanswered Questions., Universal values., VALUES, What is shaping our world., Where's the Global Outrage.

≈ Comments Off on THE BEADY EYE SAY’S . THE ADVERTISING INDUSTRY MUST BE BROUGHT TO HEAL WITH NEW LAWS TO REDUCE CONSUMPTION.

( Seven minute read)

It is crystal clear that consumption is a major donator to the problems of both the environment and all of us are now facing. There is consistent evidence that exposure to marketing for unhealthy commodities – for example advertising for alcohol or food and drinks high in fat, salt, or sugar – is associated with consumption, including among children and young people.

To confront the climate emergency, the amount we consume needs to drop dramatically. Yet every day we’re told by the advertising industry to consume more.

The purpose of advertising is to boost revenue, gain an advantage over competitors, and build brand awareness, so it latch on to what ever is topical – Climate change – Energy – Sustainability – Cost of living etc.

Now with technology it has billion-dollar persuasion machines, promoting not quality of life but rather quantity of stuff.

It’s woven into our personal communications whenever we use social media platforms. In public spaces, where we have little choice over where we look, adverts are invasive, appearing without our consent, with the trend towards digital billboards only exposes us ever more.

Its so prevalent as to be invisible but with an effect no less insidious than air pollution.

We all have a role to play — from making sustainable choices to help safeguard the ocean and our environment, to urging world and business leaders to take the urgent, widespread, and ambitious action needed to tackle climate change and protect the planet.

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This is an industry capable of quickly shifting global public opinion, with the power to change hearts, minds and behaviour resulting in action, potentially on a global scale and also with profound and rapid effect.

It must be made to take responsibility for consumption, instead of continuing to drive the high carbon lifestyles and hyper-consumption that is killing us.

If we were to introduce new laws restricting marketing agencies from taking work from clients who aren’t actively reducing their own contributions to climate change, earning money from high carbon clients, the sort of companies from whom the investment community is increasingly divesting; promoting unnecessary and over-consumption, these companies  would eventually be forced to match their green advertising slogans with real green investment.

The questions for the advertising industry would become what are our obligations to tackle climate change i.e. how might we have contributed to climate change and how do we stop doing so, and what are our opportunities i.e. where can we make a positive contribution to the issue?

What other than laws will forced  it to rethink their strategies so the industry will go through a transition period, to discover a purpose beyond profit?

In fact, many would argue that the move to “doing well by doing good” will only become truly mainstream when the corporate social responsibility agenda and the growth agenda become one and the same.

There is no reason that governments could not introduce restricted areas and venues where the advertising of consumption is not allowed.

Buses covered in advertising at London's Piccadilly CircusA billboard advert in Manchester

For example:  Sporting events, Natural Reserves/ Public Park’s, Billboards and bus stops, Out door digital advertising.

We could stop television programming being sponsored by consumption  – Eat now.

Of course in a free society, businesses have the right to advertise their wares, and individual citizens are not the helpless brainless automatons that advertising industry’s considers them to be.

All advertising plays a crucial role in brand competition, drives product innovation, and fuels economic growth but would we not rather see community ads and art than have multi-billion companies putting logos and images everywhere?

If they are allowed to get the message out, the public has a right to reply to those ads.

We don’t want our city’s children bombarded with animated advertising on TV screens in the street.

Critically, the more that people prioritise materialistic values and goals, the less they embrace positive attitudes towards the environment – and the more likely they are to behave in damaging ways. If you think this is a fanciful aim, then you might need to think again with the state the world is in.

We’re in a place where major behaviour change is required.

To question the legitimacy of corporate outdoor adverting and draw attention to the impact they can have on social issues, mental health, wellbeing, the climate, and the communication of public space where governments are too inert/broke/ill-intentioned/in thrall to vested interests to take effective action.

Business leaders must increasingly look beyond short-term profitability to address the pressing need to reduce emissions.

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.The advertising industry is in a very different place to where it was a year ago.

Where, how, and when you advertise will constantly change with the times. That’s one thing we can count on.

Culture has always defined marketing and brand marketers have a lot of power to dictate.

The rise of the internet, computers, and mobile devices only provided more platforms for video ads to appear. It’s probably still going to be one of the most important advertising trends in the next 5 years.

We have our hands on the levers of behaviour change, but in an era in which attention is often only ever partial, puncturing the collective consumer inertia with a complex message is no easy feat.

We spend every day thinking of ways to change people’s behaviours,

These skills are the ones needed more than ever by the world to halt the human causes of climate change.

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Advertising has always evolved with the technology at hand. This includes tracking of clicked links, customer behaviour, purchase history, survey responses, and more.

Marketers can then use that information to create custom messages or content that’ll match the target audiences’ interests.

Finding out which people to show a particular ad to and the right time to show them is crucial in the world of smartphones

Next step, profit.

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In a cut-throat and viciously competitive market, pioneering new technology can have a major impact on the effectiveness of advertising campaigns.

Another big use of mobile advertising is through games.

A lot of mobile games are created with the format of being able to purchase resources with real-world money.

This means that ads will now be geared towards targeting real people through emails and other registered user data. With more information available, marketers can provide customers with a better offer that’ll most likely translate into sales.

Social advertising is the use of Facebook, LinkedIn, Instagram, Twitter, and other social media platforms for advertising potentials.

The format itself is undergoing rapid transformation because most people watch for content and not for production quality.

Data collection and cookies naturally have poor public perception, often being viewed as encroaching on private information and stealing data, with ads following consumers around the internet.

Now, these apps aren’t just for sending messages and emoji cause it’s also a place to find advertisements relevant to users.

As the climate crisis bites

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We need new metrics and measurement tools – and new bonus and remuneration systems to underpin our value systems, not just legislation against high-carbon advertising, focusing on fossil fuel companies, petrol- and diesel-engine cars and aviation.

Because, marketing has been transformed by digital speed, relevance and reach of advertising campaigns.

Because, overconsumption in general, encouraged by advertising, has a climate and ecological impact.

Because, programmatic advertising uses AI to automatically buy ads that can target audiences more specifically. ( Programmatic advertising is a combination of big data processing, technical skills, and automation.)

Because, advertising works by getting under your radar, introducing new ideas without bothering your conscious mind.

Because, contextual advertising is a form of targeted advertising where site content and keywords are analyzed in real time to determine their suitability for a brand’s message.

Because, children are now at the mercy of so-called “surveillance advertising”. It is estimated that by the time a child turns 13, ad-tech firms would have gathered 72m data points on them. The more data collected from an early age, the easier it is for advertisers to turn young children into consumer targets.

A transformation of marketing is underway as we spend more time on our mobiles, tablets and laptops. The real-time conversations brands have with people as they interact with websites and mobile apps has changed the nature of marketing

We know that advertising is a key engine of the economy. There are visual images and marketing messages that have insinuated themselves into the nervous systems of humans.

There’s a long way to go and a lot to be done. The ad business, with strategy tools and processes that were for the most part developed in the 60s to accommodate the advent of commercial TV, is a lot closer to where it started the journey than where it needs to get to.

Let’s create a movement and band together to save the planet in a non-branded or political way.

New checks and balances need to accommodate the natural concerns of councils and residents around climate, air pollution, environmental light pollution, the “attention economy”, mental health and the dominance of non-consensual adverts in public spaces.

I’m sure most advertisers and agencies would rather work on solving this global crisis, and if we can use just 5% of the industry’s time toward this initiative.

It isn’t clickbait that is needed but a genuine concern for the fate of the planet or a cynical hunch that doing the right thing will drive growth and profit – if the improved behaviour is real.

I believe that would lead to greater satisfaction, retention and more.

Break the Silence and comment.

All human comments appreciated. All like clicks and abuse chucked in the bin.

Contact; bobdillon33@gmail.com

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THE BEADY EYE SAY’S: IT BEGGARS BELIEF AND IS BEYOND PATHETIC THAT WE ARE UNABLE TO FULLY UNDERSTAND THERE WILL BE NO FUTURE WITHOUT NATURE AND IT’S BIODIVERSITY.

16 Sunday Apr 2023

Posted by in 2023 the year of disconnection., Climate Change., State of the world, Survival., Sustaniability, Telling the truth., The common good., The essence of our humanity., The Future, The Obvious., The world to day., THE WORLD YOU LIVE IN., THIS IS THE STATE OF THE WORLD.  , Truth, Unanswered Questions., VALUES, We can leave a legacy worthwhile., Where's the Global Outrage., World Leaders, World Politics

≈ Comments Off on THE BEADY EYE SAY’S: IT BEGGARS BELIEF AND IS BEYOND PATHETIC THAT WE ARE UNABLE TO FULLY UNDERSTAND THERE WILL BE NO FUTURE WITHOUT NATURE AND IT’S BIODIVERSITY.

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( Twenty-six minute read)

We have heard all of this over and over, but it is impossible to get serious about climate change, because it has been turned into a product to be traded.

The very words Climate Change, Global warming, Biodiversity, Sea levels, Natural disasters, Droughts, Melting  ice, the list goes on and on as a result they are falling on deaf ears. For example  “sustainable development”: a phrase at which many people quietly glaze over and switch off.  Or “Global warming” is another of those deceptive phrases. It doesn’t sound that threatening.

So if words like “climate change” and “global warming” have become a turn-off for most ordinary people, maybe we should change the words.  Perhaps we should talk instead about what those things actually mean:

Killer weather, a world under water, and a mortgaged future.

We have been told for over three decades of the dangers of allowing the planet to warm.

We all know this and we know that it’s urgent. The world listened, but it didn’t hear. The world listened, but it didn’t act strongly enough. It hasn’t been enough to change our behaviours on a scale great enough to stop climate change.

As a result, climate change is a problem that is here, now. Nobody is safe. And it is getting worse faster and faster, till one tipping point is reached causing a rolling coaster of from here to eternity.

There are many tipping points to choose from.

Here is mind. The Arctic Ocean’s ice cover melts.

This is a feedback loop with teeth.

Back in the 50s it was more than ten meters thick, reflecting as much as 3% of the sun’s incoming light back into space.

That light is now heating the Oceans of the Arctic and the Antarctic, both becoming the fastest places on Earth with rising temperatures. Which means a greater and greater release of permafrost carbon and methane, 20 times stronger than Co2.

The Arctic permafrost contains as much methane as all the Earth’s cattle could create over the next six centuries.

If released this fart would push the Earth into an irreversible tipping point at which point the sea level would be 110 meters higher than at present, with the global temperatures 5/6 degrees Celsius higher. At that point civilisation would be over.

One would think that such a scenario would be sufficient to make all of us pay attention but not so.

Why?

A big part of the reason is our own evolution. The same behaviours that once helped us survive are, today, working against us.

We lack the collective will to address climate change, because of the way our brains have evolved. We have evolved to pay attention to immediate threats. We overestimate threats that are less likely but easier to remember, like terrorism, and underestimate more complex threats, like climate change. Too much information can confuse our brains, leading us to inaction or poor choices that can place us in harm’s way.

Our brains evolved to filter information rapidly and focus on what is most immediately essential to our survival and reproduction.

In our modern reality it’s causing errors in rational decision-making, known as cognitive biases. “Cognitive biases that ensured our initial survival make it difficult to address complex, long-term challenges that now threaten our existence, like climate change.

  • Hyperbolic discounting. This is our perception that the present is more important than the future. Throughout most of our evolution it was more advantageous to focus on what might kill us or eat us now, not later. This bias now impedes our ability to take action to address more distant-feeling, slower and complex challenges. While we may understand what needs to be done to address climate change, it’s hard for us to see how the sacrifices required for generations existing beyond this short time span are worth it.

Families carry water during a drought in Ethiopia; temperature rise already has altered weather and water systems in profound ways (Credit: Creative Commons)

  • To address the issue of climate change it requires collective action on a scale that exceeds our evolutionary capacities.
  • The larger the group, the more challenging it gets.

The future value is the value of it at some time in the future. The farther into the future we look, the fuzzier our view, but there will be no future unless we invest trillions and trillions into sustainability.

On a warming planet, no one is safe.

The air you breathe, the water you drink and the food you eat all rely on biodiversity.

Unfortunately, we have created a world where an asset from a business perspective, has no value unless it can produce cash flows in the future. The difference in value between the future and the present is created by discounting the future back to the present using a discount factor, which is a function of time that is running out right in front of our eyes.

The world’s ecosystems are capital assets that up to now have escaped valuation and have therefore been mismanaged.

Now they are being bought by rich privateers, together with financial instruments and institutional arrangements that will allow individuals to capture the value of ecosystem assets.  For example, Sovereignty Wealth Funds.  They buy environmental protection, but only by liquidating natural capital (for example, prairies, forests, fisheries) to generate the funds; even “information” economies are built in proportion to such liquidation. The reinvestment in natural capital never equals the amount liquidated because of procedural inefficiency and profit-taking.

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The process of valuation in the short term might lead to profoundly favourable effects on the stock market, but the decision of how much to spend now to avert climate changes hinges on assessing how much it is worth to us now to prevent that future damage.

Since most of us would prefer money now, over money later, economists typically figure that we’re willing to spend only less than a dollar now to prevent a dollar’s worth of damage in a year, or in a decade.

The percentage less is called the “social discount rate.”

This implies that we either accept an assumption that many argue is economically unjustified (a near-zero social discount rate), or conclude that we should just accept climate change without much of a fight. (A third alternative is perhaps even less appealing to economists: accepting that their calculations simply can’t illuminate the question.)

We’re much happier to have good stuff now than later, so our short-term discount rate is high.

But we hardly distinguish between goods in the pretty far future and goods in the very far future, so our discount rate in the future is far lower to manage the essentials to life.

Now more than ever we must use the power of the law to fight those who would harm our communities, our climate, and the natural world we value so deeply.

We have an International criminal court, why not use it to fine this lot of polluters.

Peabody Energy

Company summary: Coal company
Based in: Missouri, United States
Founded: 1883
Emissions per capita: 2,231,818 tonnes – or, 449,057 return flights from London to Sydney.

Kuwait Petroleum Corporation

Company summary: Petroleum company
Based in: Kuwait City, Kuwait
Founded: 1980
Emissions per capita: 2,133,248 tonnes – or, 445,354 return flights from London to Sydney

ConocoPhillips

Company summary: Crude oil and natural gas
Based in: Texas, United States
Founded: 1875
Emissions per capita: 1,464,423 tonnes – or, 305,725 return flights from London to Sydney

Chevron

Company summary: Oil and gas company
Based in: California, United States
Founded: 1879
Emissions per capita: 900,218 tonnes – or, 187,936 return flights from London to Sydney

Saudi Aramco

Company summary: Petroleum and natural gas company
Based in: Dhahran, Saudi Arabia
Founded: 1933
Emissions per capita: 750,126 tonnes – or, 150,930 return flights from London to Sydney

ExxonMobil

Company summary: Oil and gas company
Based in: Texas, United States
Founded: 1999
Emissions per capita: 559,412 tonnes – or, 116,787 return flights from London to Sydney

BP

Company summary: Oil and gas company
Based in: London, United Kingdom
Founded: 1909
Emissions per capita: 485,306 tonnes – or, 97,647 return flights from London to Sydney

National Iranian Oil Company (NIOC)

Company summary: Government-owned national oil and natural gas company
Based in: Tehran, Iran
Founded: 1948
Emissions per capita: 407,542 tonnes – or, 82,000 return flights from London to Sydney

Royal Dutch Shell

Company summary: Oil and gas company
Based in: The Hague, Netherlands
Founded: 1907
Emissions per capita: 384,939 tonnes – or, 77,452 return flights from London to Sydney.

Chevron topped the list of the eight investor-owned corporations, followed closely by Exxon, BP and Shell. Together these four global businesses are behind more than 10% of the world’s carbon emissions since 1965. The worst offenders are investor-owned companies that are household names around the world and spend billions of pounds on lobbying governments and portraying themselves as environmentally responsible.

The top plastic polluting companies

Company Examples of products             Number of countries plastic was found in Pieces of plastic found
Coca-Cola       Coca-Cola, Fanta, Sprite                                            51                                              13,834
Pepsico            Pepsi, Lays, Doritos                                                  43                                              5,155
Nestlé              Nescafé, Kit Kat, Nestea                                           37                                              8,633
Unilever          Persil, Cornetto, Sunsilk                                            37                                              5,558
Mondeléz International  Oreo, Cadbury, Milka                                34                                                1,171
Mars              Mars bars, M&Ms, Snickers                                      32                                                  678
P&G              Tampax, Pantene, Ariel                                              29                                              3,535
Philip Morris International  Parliament, Merit, Marlboro               28                                                2,593
Colgate Palmolive  Colgate Palmolive                                           24                                              5,991
Colgate, Ajax, Palmolive
Perfetti          Mentos, Chupa Chups, Fruittella                             24                                                465

It’s important to remember that, as a consumer, you do have the power to change the future of these polluting companies. As more people switch to renewable energy, cut down on plastic, and live a little more sustainably, these polluting companies will have no choice but to change their habits to stay on trend.

Economists develop new methods to quantify the trade-off between spending now and spending later.

To figure out how much we should spend fighting climate change, economists have some questions for you:

The health of the planet may hinge on the answers.

Most economic analyses of climate change have concluded that we should be spending only small amounts to combat climate change now, ramping up slowly over time. This conclusion mystifies most climate scientists, who argue that immediate action is the only way to forestall dreadful consequences. And at the heart of the disagreement are these very questions, about the value of future generations’ welfare in monetary terms.

The worst consequences of climate change are likely to unfold only over decades or centuries — in other words, in our children’s or grandchildren’s or great-great-great-great-great-grandchildren’s lifetimes, not ours.

The higher the price payed, also equates with a higher level of risk, which generates a higher discount and lowers the present value of any action.  The higher the level of risk is represented as beta in the capital asset pricing model, means a higher discount, which lowers the present value of  nature.

Discounting is the primary factor used in pricing a stream of tomorrow’s crises. .

By reiterating the importance of the world’s natural capital to the human prospect, the next step, is to focus on stabilizing the scale of human economy.  This requires taking on the advertising industry that is promoting consumption. It should be illegal to advertise any product that is not sustainable in their manufacture. Put restrictions on all advertising that is in contradiction to health of not just us, but the earth.  It has become a voracious top predator across the entire globe.

—

Biodiversity?

It is the variety of life on Earth, in all its forms and all its interactions. Bio means living, and diversity is the variety of life on earth. It represents different relationships (like ecological, cultural, or evolutionary) between several types of organisms on this planet. All living beings on from human beings to the tiny creatures like microbes combined to form Biodiversity.

Starting with genes, then individual species, then communities of creatures and finally entire ecosystems, such as forests or coral reefs, where life interplays with the physical environment. These myriad interactions have made Earth habitable for billions of years.

Wildlife is not something you watch on television. The reality is that the air you breathe, the water you drink and the food you eat all ultimately rely on biodiversity.

It represents the knowledge learned by evolving species over millions of years about how to survive through the vastly varying environmental conditions Earth has experienced. We all interdependent with one another. Hence each species plays an essential role to boost ecosystem productivity.

Some examples are obvious: without plants there would be no oxygen and without bees to pollinate there would be no fruit or nuts.

Humans and our livestock now consume 25-40% of the planet’s entire “primary production”, i.e. the energy captured by plants on which all biodiversity depends.

The intricate jigsaw of life, constructed over hundreds of millions of years, has been thrown into disarray in the last 10,000 years by humans relocating species around the world. These invasive species can devastate ecosystems that have never developed defences – from rats devouring albatross chicks in their nests to snakehead fish decimating native species.

If money is a measure, the services provided by ecosystems are estimated to be worth trillions of dollars – double the world’s GDP. Biodiversity loss in Europe alone costs the continent about 3% of its GDP, or €450m (£400m), a year.

From an aesthetic point of view, every one of the millions of species is unique, a natural work of art that cannot be recreated once lost. “Each higher organism is richer in information than a Caravaggio painting, a Bach fugue, or any other great work,”

The extinction rate of species is now thought to be about 1,000 times higher than before humans dominated the planet, which may be even faster than the losses after a giant meteorite wiped out the dinosaurs 65m years ago. The sixth mass extinction in geological history has already begun, according to some scientists.

The results are scary.

Humans can’t have power over nature in nature.

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Despite the fact that natural resources are limited and take millions of years in the formation, the human is exploiting them for their endless greed and comfort.

Species extinction provides a clear but narrow window on the destruction of biodiversity.

The huge global biodiversity losses now becoming apparent represent a crisis equalling – or quite possibly surpassing – climate change.

Billions of individual populations have been lost all over the planet, with the number of animals living on Earth having plunged by half since 1970. Abandoning the normally sober tone of scientific papers, researchers call the massive loss of wildlife a “biological annihilation” representing a “frightening assault on the foundations of human civilisation”.

Humans may lack gills but that has not protected marine life. The situation is no better – and perhaps even less understood – in the two-thirds of the planet covered by oceans. Seafood is the critical source of protein for more than 2.5 billion people but rampant overfishing has caused catches to fall steadily since their peak in 1996 and now more than half the ocean is industrially fished.

Even much-loathed parasites are important. One-third could be wiped out by climate change, making them among the most threatened groups on Earth. But scientists warn this could destabilise ecosystems, unleashing unpredictable invasions of surviving parasites into new areas.

Today, 75% of the world’s food comes from just a dozen crops and five animal species, leaving supplies very vulnerable to pests or disease that can sweep through large areas of monocultures. Add in the falling yields expected from climate change, and the world’s growing global population faces a food problem.

Locating the tipping point that moves biodiversity loss into ecological collapse is an urgent priority. This being the only living world we are ever likely to know, let us join to make the most of it.

Could the loss of biodiversity be a greater threat to humanity than climate change?

Yes – nothing on Earth is experiencing more dramatic change at the hands of human activity.

Changes to the climate are reversible, even if that takes centuries or millennia.

That call is more urgent than ever. Our posterity is running out of chances.

But once species become extinct, particularly those unknown to science, there’s no going back. To put the matter as concisely as possible, biological diversity is unique in the evenness of its importance to both developed and developing countries is beyond any technical advances.

To spread technical capability where it is most needed, arrangements can be made to retain specimens within the countries of their origin while training nationals to assume leadership in systematics and the related scientific disciplines. Science is the best way to establish links with other cultures because it is concerned not with ideology but with nature and humanity’s relation to nature.

Cognitive biases that ensured our initial survival now make it difficult to address long-term challenges that threaten our existence, like climate change.

It is already clear enough that the missing ingredient is political will.

For example

Recognising the power of small groups.

Humans are more likely to change behaviour when challenges are framed positively, instead of negatively. In other words, how we communicate about climate change influences how we respond.  To get people to act, we need to make the issue feel direct and personal by focusing the issue locally, pointing both to local impacts and local solutions: Like moving one’s city to 100% renewable energy.

The key is having a large-scale, organised effort – but one supported and understood by hundreds of smaller groups and communities.

It’s true that no other species has evolved to create such a large-scale problem – but no other species has evolved with such an extraordinary capacity to solve it, either.  If academia, business, government, and citizens act together toward this common goal, we can create a pollution-free energy system; form a prosperous, adaptable and resilient society; keep human, animal, and plant life flourishing; and create a better world for ourselves and generations to come.

We can’t undo the mistakes of the past. But this generation of political and business leaders, this generation of conscious citizens, can make things right. This generation can make the systemic changes that will stop the planet warming, help everyone adapt to the new conditions and create a world of peace, prosperity and equity.

The world is now experiencing the early effects of climate change.

The overall effect of inadequate actions to reduce greenhouse gas emissions is creating a human rights catastrophe, and the costs of these climate change related disasters are already enormous. The Colorado river in the USA is drying up, the ice shelf is the Antarctic is melting, the glaciers in the Himalayas are melting five time faster. Somali is no the threshold of a Famine.

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If we don’t act, who will?

We have evolved to be able to stop human-induced climate change. Now we must act.

The risk that without intervention we could cross a threshold leading to runaway climate change. An inconvenient truth.

To save natural resources and to bring a change we have to change our habits that exploit our natural resources and directly or indirectly.

If you could ask one question of Global Leader.

What is the main motivation of your leadership?

Which competencies do you see as instrumental to develop in global leaders in order for them to thrive in this new world?

The key to multicultural leadership is in understanding the difference between intent and impact, as well as engaging in supportive interactions that cultivate a nurturing environment.

Sitting in Davis/ G20  ivory tower’s ONE cannot develop global mindset.

“The secret to success is sincerity. Learn to fake that, and you’ve got it made.”

Feel free to add your question.

All human comments appreciated. All like clicks and abuse chucked in the bin.

Contact: bobdillon33@gmail.com

THE BEADY EYE SAY’S: IT’S FAR TO LATE TO CONTROL AI.

01 Saturday Apr 2023

Posted by in 2023 the year of disconnection., Artificial Intelligence., Dehumanization., Democracy., Digital age., DIGITAL DICTATORSHIP., Disaster Capitalism., Fake News., Fourth Industrial Revolution., How to do it., Human Collective Stupidity., Human Exploration., Human values., Humanity., Inequality, Life., Modern day life., Modern day Slavery, Our Common Values., Post - truth politics., Purpose of life., Reality., Robot citizenship., Social Media Regulation., State of the world, Sustaniability, Technology v Humanity, Technology., The essence of our humanity., The Future, The Internet., The metaverse., The Obvious., The state of the World., The world to day., TRACKING TECHNOLOGY., Unanswered Questions., VALUES, VIRTUAL REALITY., What is shaping our world., WHAT IS TRUTH, What Needs to change in the World

≈ Comments Off on THE BEADY EYE SAY’S: IT’S FAR TO LATE TO CONTROL AI.

( Six minute read)

Why?

Because the change is already taking place.

Because,  There are now more cell phones in the world than people. There were less than 7% of the world on online in 2000, today over half the global population has access to the internet.

Because, technology has already radically transformed our societies and our daily lives, from smartphones to social media and healthcare. Technology touches nearly everything we do.

Because, your voice, your image, your race, your shopping habits, your health, your movement’s, your viewing habits, your voting, your financial standing, your criminal record, your interests, your decision making, down to what you are eating, not forgetting your sex life is and has being harvest for free.

All can be and are being faked.

Because, virtual interactions offers enticing financial opportunities for big businesses and digitalized Governments.

——-

Excessive use of technology can do more harm than good, and we should bear this in mind before we rush into digitizing our lives.

When all areas of human activity get rapidly digitized, it’s easy to become desensitized to the importance of innovations and advancements for the overall progress of society. Though it may be tough to predict which advancements technology would bring next, some innovations are already changing our beliefs about the world around us.

The coming generations will be living in a mixture of reality and the metaverse. Using headsets to create a  3D avatar – a representation of themselves –  to enter a virtual world connecting all sorts of digital environments. Perhaps when they go online shopping, they will be able too try on digital clothes first, and then order them to arrive in the real world.

A virtual economy of inequality.  Nowhere does the intersection of technology, enterprises and individuals hold greater opportunity than in the metaverse.

If it happens at all – will be fought among tech giants for the next decade, or maybe even longer.

———-

The Metaverse doesn’t exist – at least not yet, but there no way of predicting how people will react to it, or how it will be used.

( Everything transformed into line of code, augmenting reality by superimposing a computer-generated image on a user’s view of the real world. You have an experience while wearing another person’s body and you get to walk a mile in that person’s shoes.)

The next generation of the internet has the power to reshape the way that businesses and consumers engage, transact, socialize, work and learn together exploring the world on their own terms.

As of today, there isn’t anything that could legitimately be identified as a metaverse. The metaverse is essentially a massive, interconnected network of virtual spaces,

A better question might be:

What could become the metaverse?

Something that people would have considered magic just a few decades ago is now gaining popularity in business, gaming, and team building.

The combination of augmented, virtual and mixed reality – will play an important role.

The distinction between being offline and online will be much harder to delineate. So we either end up in a situation where it’s complete chaos and everyone’s allowed to do everything and you know, there’s racism, sexism, abuse and all that kind of stuff, or there’s incredibly tight moderation and no one’s allowed to do anything.

Wearable screens and gesture-based computing, other recent innovations, are predicted to soon substitute the usual PC and phone screens.

A red-haired woman wears the Oculus Quest 2 headset in white, holding two controllers

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Robots, another buzzword in today’s business world, have already replaced humans in some workplaces — robotic arms work at assembly or packing lines. Flying cars will soon address the issue of limited ground space and long traffic jams.

Clearly, technology by itself is neither good nor bad. It is only the way and extent to which we use it that matters.

It is indisputable that thanks to technology, we get a chance to live a life our predecessors could not even dream about.

But do all tech advancements bring sole good to our lives?

Or, maybe, the impact of tech innovations is quite ambiguous.

We are all at the mercy of machine learning algorithms, that are non transparent, non accountable, and non regulated.

So we have an open letter from those on High in the Tec world,  advocating that the brakes should be applied to the creation of new tech that generates falsehood’s. You dont have to be a Tech genius to know that this is not going to happen.

My advice is.

To protect oneself.

Every person should have a secret verification word in order to authenticate the caller and a symbol to be used in all texts and emails, that if not present in any communication received or sent,  marks it as False.

——–

All of which begs the question: just why is the 21st century so dystopian?

A few years ago, you might have thought: this is just a phase. It’ll pass. But it’s not. If anything, it’s getting worse, and it feels like it’s here to stay.

When I say “it”, or “dystopia,” you might wonder exactly, precisely what I mean. What I mean is very simple though. How many crises do we face? More than I can easily count. Let’s try to list them all, though we’ll run out of sanity and room before we finish, for sure. Finances? Total crisis, incomes falling around the world, debt levels soaring. Infrastructure? Mega-crisis, unless you think the infrastructure we have survives this century, let alone this decade. Social systems? Everywhere from France to Britain to America — crisis. People’s…minds? Crisis, especially in young people, depression and anxiety and suicide rates soaring. Then there are the big ones: climate change and mass extinction, not to mention politics , which has taken a notably…fascist…turn, again.

All of this is what scholars have begun to call The age of Polycrises.  And in it, the better question isn’t: “what’s in crisis?

It’s: what isn’t?

Like I said, the list above is a mere brief beginning. Migration and refugees? Another one. Peace and democracy? Yup, in crisis.

How about upward mobility? Check. Faith and confidence in institutions? Super crisis. Take a look at any element of society or the world, and chances are, it’s in crisis. How about inequality? Shocking levels of crisis.

This is why the 21st century feels so dystopian.

It’s not really a “feeling,” though that’s the way it’s often made out to be by media. It’s an empirical reality. Scholars have begun to conceptualize the 21st century as a “Polycrisis” for a reason, which is that the dystopia is real.

So when media, bigwigs, wannabe intellectuals and so forth, make all this out to be exaggeration, hyperbole, imply that you are the fainting Victorian bride in the room, because, hey, Tucker!! Everything’s Great!!…they’re completely wrong. And that needs to be said. It’s a form of denialism at this point, because…

The next part is about cause and effect. We need, as a civilization and a world, to figure out what’s causing all this, so we can begin to undo it. But if all we do is deny it…then, my friends, our gooses are well and cooked.  It’s fascism on a dying planet, in different bitter and poisonous flavours, maybe.

ITS NOW AGI. ( Artificial General Intelligence) Already it is transforming every walk of life.

AI is not a futuristic vision, but rather something that is here today and being integrated with and deployed into a variety of sectors.

There are numerous examples where AI already is making an impact on the world and augmenting human capabilities in significant ways. This includes fields such as finance, national security, health care, criminal justice, transportation, and smart cities, digital education, decision making, democracy’s.

Artificial intelligence algorithms are designed to make decisions, often using real-time data. They are unlike passive machines that are capable only of mechanical or predetermined responses. Using sensors, digital data, or remote inputs, they combine information from a variety of different sources, analyse the material instantly, and act on the insights derived from those data. With massive improvements in storage systems, processing speeds, and analytic techniques, they are capable of tremendous sophistication in analysis and decision making.

———-

These software systems “make decisions which normally require [a] human level of expertise” and help people anticipate problems or deal with issues as they come up. As such, they operate in an intentional, intelligent, and adaptive manner

AI generally is undertaken in conjunction with machine learning and data analytics. Machine learning takes data and looks for underlying trends. If it spots something that is relevant for a practical problem, software designers can take that knowledge and use it to analyse specific issues. All that is required are data that are sufficiently robust that algorithms can discern useful patterns. Data can come in the form of digital information, satellite imagery, visual information, text, or unstructured data.

AI systems have the ability to learn and adapt as they make decisions. In the transportation area, for example, semi-autonomous vehicles have tools that let drivers and vehicles know about upcoming congestion, potholes, highway construction, or other possible traffic impediments. Vehicles can take advantage of the experience of other vehicles on the road, without human involvement, and the entire corpus of their achieved “experience” is immediately and fully transferable to other similarly configured vehicles. Their advanced algorithms, sensors, and cameras incorporate experience in current operations, and use dashboards and visual displays to present information in real time so human drivers are able to make sense of ongoing traffic and vehicular conditions. And in the case of fully autonomous vehicles, advanced systems can completely control the car or truck, and make all the navigational decisions.

If we don’t want to end up as deglazed digital citizens here’s what should be done.

  • Regulate broad AI principles rather than specific algorithms,
  • Take bias complaints seriously so AI does not replicate historic injustice, unfairness, or discrimination in data or algorithms,
  • Maintain mechanisms for human oversight and control, and
  • Penalize malicious AI behaviour and promote cybersecurity.

All human comments appreciated. All like clicks and abuse chucked in the bin.

Contact: bobdillon33@gmail.com

THE BEADY EYE ASKS; WHEN ARE WE GOING TO WAKE UP TO THE POWER OF PERSONALIZE TECHNOLOGY THAT IS CREATING AN OPEN AIR (INVISABLE) PRISON – WHERE THE FUTURE IS NO LONGER THE FUTURE?

12 Saturday Nov 2022

Posted by in 2022: The year we need to change., Artificial Intelligence., Biometric technology., Climate Change., Dehumanization., Digital age., DIGITAL DICTATORSHIP., Evolution., Facial Recognition., Fake News., GPS-Tracking., Human Exploration., HUMAN INTELLIGENCE, Human values., Humanity., Life., Modern day life., Our Common Values., Privatization, Purpose of life., Social Media, Social Media Regulation., Society, Speed of technology., State of the world, Technology, Technology v Humanity, The cloud., The common good., The essence of our humanity., The Future, The Obvious., The state of the World., THE WORLD YOU LIVE IN., THIS IS THE STATE OF THE WORLD.  , TRACKING TECHNOLOGY., Unanswered Questions., Universal values., VALUES, What is shaping our world., WHAT IS TRUTH, What Needs to change in the World, Where's the Global Outrage.

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( Ten minute read)

Technology is here to stay and we are supposedly on an unstoppable path towards driverless vehicles, fully automated internet-connected “smart homes”, and godlike artificial intelligence, when if fact we are on a path to the oblivion of our private lives.

As society is moving away from social interactions we take these technologies for granted and lose sight of reality.

So when are we going to wake up to the the pitfalls of personalized technologies that are targeting our lives, and what it is all ready doing, to what is left of what are supposed to be democratic societies.

It is difficult to manage the awesome power that is embedded in today’s technology however should we just sit back and let it exploited us with unregulated profit seeking algorithms and unauthorised data collection.

Its never to late to start asking questions.

We are so used to hearing that technological progress is smooth and inevitable these days, that it just seems like common sense.

However this idea may not be unrelated to the fact that the people who promote personalized technology are mainly the people with a large financial interest in the adoption of new technology -Facebook-Twitter-Google-Apple- LinkedIn – Instagram – Snapchat – Pinterest – Reddit and the rest.

Today, a plethora of personalization software tools, including AI and machine learning algorithms that are destroying individualism.

Just as our past futures need not be dead to us, our present future, with our reliance on devices, are becoming habitual, and if  not already could be compulsory.

There’s is no app for that.

On a social level, the two dimensional world of the flat screen does not support the development of communication.

It’s just sad that people really don’t even have to use their brains anymore. If you don’t use it, you lose it.

It is estimated that as much as 93% of communication is non-verbal, leaving only 7% to the words themselves.

( Not much less alarming, and far closer, is the moment when “deep fakes” – computer-generated pictures and video – become indistinguishable from the real thing.) People who buy into this garbage is being taken for such a ride every month.

The vast majority of people were simply never given the choice to accept the trade-off between personalized technology for profit or technology for the common good. For example tracking due the Covid Pandemic against tracking for profits.

Not convinced?

It is now increasingly clear that many, if we had understood what was at risk, would have never agreed to tracking Apps.

For example, back in 2018, Amazon filed a patent that would allow its Echo device to detect when someone is ill from the change in their voice, nasal tones, and stuffed nose. When synced with Amazon’s website personalization engine, this is invaluable information to make personalized recommendations for cold medicine, recipes, etc.  It allow them to achieve 1:1 personalization like never before. 

 Mobile devices themselves are truly turning people into mindless zombies and simpletons with personalized technology turning into the enemy. Yet most people are too blind to see it.  89% of businesses are investing in personalization.

I.E.  Target the right person, at the right time, with the right offer. Analysing every aspect of the customer journey, companies can incorporate real-time dynamic pop-ups.

 Here’s a fraction of the stats showing the power and importance of personalization:

80% of consumers are more likely to purchase from a brand that provides personalized experiences.

The idea of greater convergence and connectivity between personal electronics is correct. One only has to look at the smartphone that trigger customised adverts or programme your phone based on where you are.  A company could tie itself to the Apple ecosystem, using an API to acquire data captured by each user’s Watch device into its own cloud-based system.

———————————-

As society pressures leaders for a more environmentally-friendly agenda the world of 2050 will be unimaginably different in many ways –  other than climate change.

Carbon management solutions will be an integral part of emission reductions.

For that, real-time measurement, abatement, and offset integration will help ensure companies not only talk the talk but also walk the walk and transparently meet their net-zero targets. Setting a target is just the first step; the second is to understand and quantify the real emission baseline into measurable units.  This can only be achieved with massive data collection. and analyzation

———————————–

The amount of information we share shared on social media networks is phenomenal.

A media company is now any company that helps pass information across the globe.  Before mobile technology, you had to search through a dictionary to understand the meaning of a word. Now you can look words up in a dictionary app or quickly search the Internet. Communication has even evolved beyond mobile devices and personal computers. We can now send messages through tablets, voice assistants, smartwatches, and more. That’s right. Your fridge needs a Facebook account. It can e-mail you when your shopping time comes around with what all groceries you need to buy.

So one can see so clearly that society is not going to stop moving away from using technology as our primary communication methods, but here is a word of advice do not rely heavily on technology to live your lives, learn skills.  Your life is yours to control.  Because without them, you will struggle to move on as a society.

It is said that by 2050, “computational machines will have surpassed the processing power of all the living human brains on Earth.

It is said that a AI – a machine that can do everything a human can do – will arrive, they think it’s about 50/50 whether it will be before 2050.

By this time if we dont tackle climate change the cloud will have absorbed the thinking of the many dead brain on Earth.

If we assume that transcendentally brilliant artificial minds won’t be along to save or destroy us, and live according to that outlook, then what is the worst that could happen – we build a better world for nothing?

It is said that AGI will develop. If it does, every other prediction we could make is moot, and this story, and perhaps humanity as we know it, will be forgotten.

With the destruction of genuine human interaction you know, that technology will  happen anyway, so I predict that we will see a lasting cooperation between the human race and the computational machines of the future.

However we are mow just beginning to see the down side to all of this  technology.

Technology has changed how we entertain ourselves, meet each other, and consume all types of media.

We might be walking around with biometric healthcare data chips on your clothes, in a world in which mega scale injections of sulphur dioxide into the stratosphere turn the heavens a milky-white, and a whole generation never sees a clear blue sky, in order to reflect more of the sun’s rays and pause the greenhouse effect. Artificial intelligence brains simply cannot cope with change and unpredictable events such as the climate change will create, whole cities that are abandoned and populations relocated, to avoid the worst effects we can’t prevent. We all need to work together to survive.

Society used to be able to make a long-term plan, now it is driven by data with its chaotic effect on our lives shows no sign of abating, it is at least predictably unpredictable.

We need a cultural change in values, to enable more deliberate decision-making.

Future technology is sure to transform our lives in unbelievable ways, but how among us wants to live a life based on private data collected – by the fridge – the smart TV – your clothes – your mobile devices -whether you looked left or right – how many shits you had a day- face recognition – what emotions you had at looking at an emoji- what your are eating, reading, saying- what twitters you like or don’t,- where you were, where you going – all analysed by an invisible algorithm that has no oversight, or conscious.

Unfortunately, there’s not much we can do with this information and data except hope that people come to realize it needs to be regulated.

The changes in the world over the next 30 years, wont be down to technology nor will they be online, thanks to climate change they will metalize mostly through low-cost smartphones receiving increasingly ubiquitous cellular connections as the world fights for resources that are necessary for life.

Remember when people used to sleep and dream at night?

Now all we do is zone out in front of a computer screen all night. It’s time to unplug from all this craziness and go back to nature.

Nature does not spy on itself , in order to evolve. PRISM -- It's the end of the Internet as we know it

All human comments appreciated. All like clicks and abuse chucked in the bin.

Contact: bobdillon33@gmail,com

THE BEADY EYE SAY’S. TO SECURE A FUTURE ALL OF US MUST FIGHT THE RIGHT WAR RIGHT NOW.

19 Wednesday Oct 2022

Posted by in 2022: The year we need to change., Climate Change., Disconnection., Earth, Education., Energy, Environment, Evolution, Extermination., Human Collective Stupidity., Human Exploration., Human values., Humanity., Life., Modern day life., Natural World Disasters, Nuclear power., Our Common Values., Profiteering., Purpose of life., Real life experience's, Reality., Renewable Energy., State of the world, Sustaniability, Technology v Humanity, The common good., The essence of our humanity., The Future, The Obvious., The state of the World., THE WORLD YOU LIVE IN., THIS IS THE STATE OF THE WORLD.  , Truth, Unanswered Questions., Uncategorized, VALUES, We can leave a legacy worthwhile., What is shaping our world., WHAT IS TRUTH, What Needs to change in the World, Where's the Global Outrage.

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If humanity wants to hope to contain global warming below 1.5°C – Governments must close the gap between net zero rhetoric and reality.

There can be no more hiding, and no more denying deluding yourself with a lot of greenwashing.

Political leaders, blinded by capital and powerful private interests, have long decided Earth is a small price to pay for the yachts, mansions, private jets and record profits of the one percent.

In Glasgow at the COP26 climate conference we watched as world leaders came up with new excuses, symbolic targets and new ways to silence the progressive voices who opposed them.

Global heating is supercharging extreme weather at an astonishing speed, this life-altering issue which we are NOW all witnessing daily – Somalia, Nigeria, Pakistan, is not getting the urgency and attention it demands.

Exploitation and development of new oil and gas fields must stop this year.

If governments are serious about the climate crisis, there can be no new investments in oil, gas and coal, from now – from this year.

It’s Now or Never.

A huge part can be done with existing technologies.

These technologies can and will create billions of jobs to drive a sustainable world, but it remains a fight of David against Goliath, because of how we measure our well being.

How we evaluate what we are doing needs to change.

GDP is a totally numbers-driven index that does not produce the true picture.

There are growing calls to find GDP alternatives to measure countries’ wealth and welfare.

GDP can’t accurately represent the wealth of a country when it ignores how money is divvied up.

Considering GDP alone, a rich country where 10% of the population controls 75% of the wealth (looking at you, United States) may rank higher than a poorer country with a more even distribution of wealth.

One of GDP’s biggest flaws is that it counts tragedies as economic bonuses. If a hurricane or tornado hits and a country spends millions of dollars rebuilding, those expenses boost GDP, even though people lost their homes, jobs, and lives.

GDP ignores many crucial ways to measure the wealth of a country: clean air, health, life span, gender equality, opportunity, education, and more. This is understandable – GDP wasn’t developed to rank countries’ welfare, but simply to measure money as the world recovered from the Great Depression.

Of course GDP cant be replaced over night, but it can be complemented by a Thriving Places Index (TPI) and this index could easily be expanded to other parts of the world.

TPI’s primary focuses are sustainability, equality, and local conditions. Unlike GDP, this index measures equality by investigating how evenly distributed life expectancy and wellbeing are across a country.

Interestingly, the U.N. encourages nations to use it alongside their gross national income data. They say that it can help governments assess national policy by “asking how two countries with the same level of GNI per capita can end up with different human development outcomes.”

By factoring in the ecological footprint, inequality, wellbeing, and life expectancy of a country, it provides a simple but rounded glance at the wealth of a country.

This alone will not however solve the problems that are now on the horizon.

We must implement measurements by monetising environmental damage factors to help countries better understand exactly where they stand environmentally.

The Green GDP is a noble effort to factor in the cost of climate change in a way that people whose focus is money can appreciate. While subjective data can immediately turn some financially conservative parties off, putting a number on the impact of environmental negligence could potentially hit home.

Our Profit driven societies focused too much on an idea that futuristic technologies will save the world from climate chaos, rather than focusing on what can be done today. If cuts to carbon are left to the future and not made in this decade, it will be too late to stay within the 1.5C limit.

What are the crucial new technologies in development for combatting Climate Change?

Clean energy is perhaps the biggest issue to tackle.

Convert carbon dioxide into a usable energy source using sunlight.

There are numerous projects trying to achieve this, but most of the hydrogen used today is extracted from natural gas NG00, -3.93% in a process that emits carbon dioxide as well as the more-fleeting, but more-potent, methane.

Electrical transport and advanced batteries?

Particularly for use in electric vehicles; hydrogen; and carbon capture appears to be the miracle solution to reduce the heavy ecological impact of transport. This technology is not all green under the hood. Even before having driven a single kilometre, the electric vehicle has emissions almost twice as high as those of a thermal vehicle.

Big data has big implications in creating awareness about the consequences of climate change but it’s harvesting with the use of non transparent and unregulated algorithms.

Crowdsourcing for environmental solutions by gathering journalists, scientists, technologists, and people passionate about sustainability is creating a new wave of environmentalism.

Mobile apps such as Oroeco is an app that tracks your carbon footprint by placing a carbon value on everything you buy, eat, and do. However most Apps are profit seeking and like Big data they remain un -transparent and unregulated.

Interactive maps really drive home the point of climate change.

All of these technologies use microchips in order to operate and these are made from rare finite resources.

For the first time, a mining company is preparing to mine the seabed to collect rocks rich in metals for the batteries of electric cars. A practice that promises to destroy ecosystems that are still unexplored and that could constitute a ticking “climate bomb”. Poisoning of fresh water reserves, artificialization and loss of biodiversity, toxicity for humans, radioactive pollution, occupation of agricultural land… The extraction and transformation of raw materials are much more polluting than for the fossil car.

In the end here is where we are.

Some of the highlights included a prediction of violent conflicts and civil wars, extreme poverty and the loss of several points of gross domestic product in some developing nations, mass extinctions, and an intense, regular pattern of natural disasters.

The average decline of the species analysed was 68% in 2020, and 60% in 2018, revealing an accelerating collapse of biodiversity around the world. “We can tell ourselves that 1% is not much, but losing 1% in two years is absolutely colossal. The mere fact that this index is not improving is a disaster in itself

Taking into account a global population rise of about 2 billion people, as well as the need to supply electricity to 785 million people who do not have access to it, and clean cooking to the 2.6 billion people who currently lack it there is no more time for multinationals to obtain justice.

Governments must fine them.

Instead we see governments like the UK licensing new oil and gas fields in the North Sea and has also mooted a new coalmine for coking coal alongside introducing fracking.

Instead we see Energy being use a a weapon of war.

We all know what is necessary for life however in the age of instant gratification, we have little appreciation of where it all come from and we remain unwilling to pay for a future that only exists on the planet we all inhabit.

A large-scale nuclear war would, by all scientific projections, be a planetary disaster of the highest order.

A large -scale climate event would be far worse. Here to day gone to morrow against watch our demise over a few generations.

So every one of us must engage now. ( See previous posts as how this can be achieved)

The simplest thing you can do is educate others.

Tell people there are other ways to measure a country’s wealth.

All human comments appreciated. All like clicks and abuse chucked in the bin.

Contact: bobdillo33@bobdillon33

THE BEADY EYE ASKS. WHAT IN TODAYS WORLD IS THE VALUE OF A HUMAN LIFE?

23 Tuesday Aug 2022

Posted by in 2022: The year we need to change., Algorithms.,  Attention economy, Capitalism, Civilization., Dehumanization., Fourth Industrial Revolution., Human Collective Stupidity., Human Exploration., Inequality, Life., Modern day life., Modern day Slavery, Money in Politics., Our Common Values., Profiteering., State of the world, Technology v Humanity, Telling the truth., The common good., The Obvious., The state of the World., The world to day., THE WORLD YOU LIVE IN., Unanswered Questions., Universal values., VALUES, What is shaping our world., What Needs to change in the World, World Economy.

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( Five minute read)

A profoundly ethical issue.

“What makes a life worth living?” “What is a life worth? ” are both questions that nobody can answer and should perhaps remain unanswered.

These questions once came pre-answered—by culture, by religion, by tradition—but these days, because of capitalism we each have to ask and answer for ourselves, with an answer not in poetic words or any words but an answer in pounds and pence or dollars and cents.

The “real question today is not when human life begins, but, what is the value of human life?”

The task of valuing life has many competing truths with no simple answer.

“Price tags are being continuously placed on our lives. If we care about equity, we need to ensure that the science behind these estimates is not oversold and that fairness is always a consideration when cost-benefit analysis is performed.”

Howard Steven Friedman

Valuing some lives more than others seems logical and natural to many of us.

We value human life in a way that assumes we possess a sacred something.

Aristotle concluded that we should value human life, due to our inherent capacity for reason.

So what reasons can we give for calling human life valuable?

The question’s complexity resides in the fact that how we arrive at a price tag on human life says a great deal about our priorities. A lot of the value we attribute to human life comes from religion. However, when you remove religion, what philosophical arguments are left?

This is were it gets tricky.

The philosopher’s job is not to accept the assumed inheritance of our forebears.

Do we determine the value of a human life based on the value we place on our lives in private decisions, and do we accept policy choices that puts future generations at risk.

Do we continue to value human life, especially above and beyond animals? If you value rationality, why is that? And does rationality, alone, bestow value on a human life?

How should we proceed?

We teach each generation that human life is valuable beyond all else.

.Is this good enough today?

Government officials are supposed to put numbers on the pros and cons of these questions but how to assess the value of a human life in financial terms is riddled with conundrum based on our behaviour which has no common denominators to adjust our assessment of a life’s value based on its quality or the probability of death?

How much should we pay today to prevent an event that would result in the loss of ten billion human lives in 50 years?    Climate Change.

So, how much is a life worth?

It seems so inhumane to put a monetary value our modern sentiments tell us that costs should not dictate life-and-death decisions. But those modern sentiments do not fit our modern experience.

We know that not all lives are valued by society equally.

Over the past four centuries, generations of black people have asked the question: What is a black life worth?

The summation of historical facts and statistical data clearly shows that the prices of black bodies in America are worth more imprisoned, enslaved, and dead than educated.

Here in Europe depending on all sorts of assumptions arisen by the Covid pandemic and now the war in the Ukraine there are a lots of conversations (right now) that seem to pit economics against life and health.

The result is the cost of living is mounting day on day while its value is descending but don’t worry your value is being look after by  the invisible hand of the market  run algorithms is giving your value the finger.

Unfortunately GDP distribution issue are now surfacing, like where is the GDP growth actually coming from?  Who’s losing income?  Does it increase equity in society?

How much a person is willing to accept to risk their own life – Climate change.

In the end the answer is my life is worth everything to me.

How much money do you get for losing a limb? It depends on where you live.

How much body parts worth workers compensation 4

Foot note . What’s wrong with killing people?

Abortion kills babies, and its advocates are loudly telling us the value they place on human life.

The idea is that we can best understand what life is worth by first understanding what death means.

All human comments appreciate. All abuse and like clicks chucked in the bin.

Contact:  bobdillon33@gmail.com

THE BEADY EYE ASKS: IS THE ENVIORMENT MORE IMPORTAIN THAN THE ECONOMY?

09 Thursday Dec 2021

Posted by in 2021. The year for change., A Constitution for the Earth., Algorithms., Capitalism, Climate Change., Disaster Capitalism., Economic Depression., Emergency powers., Environment, Fourth Industrial Revolution., How to do it., Human Collective Stupidity., HUMAN INTELLIGENCE, Human values., Humanity., Inequality, Life., Modern day life., Our Common Values., Pandemic, Politics., POST COVID-19., Purpose of life., Reality., Survival., Sustaniability, Technology v Humanity, Telling the truth., The common good., The essence of our humanity., THE NEW NORM., The Obvious., The pursuit of profit., The state of the World., The world to day., THE WORLD YOU LIVE IN., THIS IS THE STATE OF THE WORLD.  , Unanswered Questions., Universal Basic Income ., VALUES, We can leave a legacy worthwhile., What Needs to change in the World, Where's the Global Outrage.

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(Five-minute read) 

With the continuation of the covid pandemic, this is going to become the big question because the two are intertwined.

If this pandemic drags on, which appears it will do with new variants, the degree of economic harm will become extreme, resulting in a different kind of “ailment” worse than the one we’re supposedly trying to “cure.”

Either way, the current shackling of the economy cannot be allowed to drag on much longer, or we will find ourselves in a full-blown global depression — and then more people will die.

However, if you combine the pandemic with the other major crises Climate Change the Environment wins hands down. 

Why? 

Because in the long run if the environment is not protected it will inevitably lead to the depletion of economic resources and the destruction of the earth and human life. 

In this world, humans are not here for only survival there are many other aspects that are necessary for the lives of humans. The economy is not, and never was intended as, “an end in itself”.

Everything that belonged to humans came from the environment but we can live without an economy, but not without our environment!

We’re all in this together.

There’s just enough truth to that to convince the average citizen — but the more insidious (and, I believe, likely intended) effect is to promote public docility;

To persuade us to go along with any and all directives issued by the authorities.

An economy is good only insofar as it satisfies our needs for freedom to enjoy the actuality of living, not valuing profit over life itself. On the physical level, human lives literally depend on the economy; not only for paying the bills and preparing for retirement but for healthcare itself.

With no economy, there is no point in having a good environment. everything in the history of the world created by humans came from the environment.

A “healthy” economy is an indicator of a “healthy” society. They live side by side.

If the goal of government policy is only “to slow the spread of infections”“

If you think the economy is more important than the environment, try holding your breath while counting your money.” — Guy McPherson.

The cure shouldn’t be worse than the disease. Government handling of any public emergency — if those in power are rational and just — will be balanced with their handling of the economy.

Pope Francis said on Sunday that people are more important than the economy, as countries decide how quickly to reopen their countries from coronavirus lockdowns.

What do you think the economy is? 

It is people but unfortunately, with our present system of capitalist economies, people do not benefit equally from its growth. Essential workers versus the unemployed, shareholders versus self-employed, foodbanks versus dialing a meal, the list is endless however without humans, how can we hope to repair anything?

To remove these inequalities is impossible but an economy based on universal basic income for all would allow people to look after themselves rather than state handouts.

Providing inflation was controlled it would go a long way to leveling up. 

Instead, the possibility of dictatorial governments using technology data is now on the cards. This fear is exacerbated by the average person’s lack of reflection on just what “the economy” is, and what it means to both individual freedom and the public good.

History has shown us we shouldn’t underestimate the threat to our liberty arising from the government’s response to Covid. There’s no reason to assume that after the pandemic — if there is an “after” — all democratic governments will voluntarily relinquish their newly acquired power.

Sure the government’s first obligation is to ensure people can survive both Climate change and the virus but without the means to change the way we live our lives it will be meanless.  

So it’s time for the media to make the cost of human life better understood.

It’s time for the advertising industry to stop promoting consumption for profit. 

It’s time to regulate Profit for-profit technology such as non-transparent Algorithms. 

Either we are really all in this together or we are not.

Of course, together will remain only words till we address the weakness which is at the heart of any nation-state project ( Like the current Vaccination program)

The vast majority are unable to participate because of a lack of compensation, by the capacity ( notably economic) of the capitalist system to ensure that everybody enjoys certain equality of access to material well-being. A Basis Universal income would rectify that.      

Modern societies can easily get by without cultural integration, tolerating a situation of competitive pluralism of values without automatically sinking into anarchy feared by the sociological tradition of inequality, if given the means to do so.  

All human comments are appreciated. All like clicks and abuse are chucked in the bin.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

THE BEADY EYE ASKS. HAVE WE BECOME DESENSITIZED ?

27 Wednesday Oct 2021

Posted by in #whatif.com, 2021. The year for change., Afghanistan, Civilization., Cry for help., Dehumanization., Desensitization., Disasters., Emotions., Foreign Aid., Human Collective Stupidity., Human values., Humanity., Life., Modern day life., Our Common Values., Post-Covid-19, Purpose of life., Reality., Refugees., Survival., Technology v Humanity, Telling the truth., The common good., The Obvious., The world to day., Truth, Unanswered Questions., VALUES, We can leave a legacy worthwhile., What Needs to change in the World, Where's the Global Outrage.

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( Seven-minute read) 

Just the other day I watched a news report on Afghanistan with shocking images of starving children.

It’s not as if this is the first time starving children grace our television screens.   

It was predicted that if the country does not get aid there will be a human disaster with the loss of millions of lives. 

We all could be forgiven for not remembering the Irish Potato famine that killed around a million, but not the Famine in Ethiopia 1983-85 that killed around the same number of people. 

Since then the world is now confronted with the realities of climate change – streams of migration while the covid pandemic has killed 4,984,325 people so far from the outbreak to October 27, 2021, which is a contributor to our desensitization of suffering a very complex topic.

However I believe the world rich countries, paints it as something almost good, necessary, and a part of life.

The more we are exposed to these things, or let children be taught it’s normal through movies, books, and so forth, the initial shock becomes less and the stark colors in which they were viewed, become duller.

This may raise in some readers’ minds the question of what we ourselves actually believe.

Take our belief in God.

He or she or it is becoming nothing less than the process of opening our lines of contact with the unknown potential of the universe. God represents the direction of our wonder – not the destination. 

Which leads to no easy answers, just more questions.

However, if we humans could come together in harmony with the real universe, our troubled species would have its best chance to enjoy this jewel of a planet, unique probably in all of the cosmos. 

The hope of this happing in a throwaway world is negotiable, leaving people feeling defeated and powerless.

Every daylight hour we are bombarded by pleas for help to save something, now including the planet. Suffering seems to abound and we see it so often on the news or in movies that we’ve become desensitized.

“I think if people see this footage they’ll say, ‘Oh my God that’s horrible,’ and then go on eating their dinners.”

It’s no secret that the world is falling apart as we know it,  people are becoming desensitized to the events that are shaping our society.  

Desensitizing is a tool, and the world uses it to change and shape our thinking, alter our perspective and mold us into the way they want, too emotionally exhausted to feel anything. 

Just because it’s “normal” in today’s age, should we be in less shock, disgust, or lessen the intensity of emotion towards it?

What’s the harm?

It is not something to just succumb to, we must choose what we allow it to impact because it takes us farther away from the rawness and reality 

It is how we use it and allow it to affect us that any understanding of this relationship can we hope to achieve behavioral change.

Indeed, the world is in a chaotic and cruel place but what happens to us that we lose the deep sense of caring – something that would have been abhorrent to us in the past is not despicable anymore. We accept the fact that this is what the world has become

But it is not about pictures or videos anymore.

We are simply desensitized to tragedies happening around us because they are becoming less like tragedies and more like everyday actions.

It is very easy to point fingers at platforms such as Facebook, & Twitter. But both of them are flexible and adaptable, they are not an omnipotent force governing what the people chose to say or think.

As far as it goes, Social Media platforms are objective viewers of the world.

They are merely tools used by the people.

The question is, what are we allowing ourselves to become desensitized to?

Being sensitive is first and foremost allowing oneself to feel in great depths.

We become lethargic and we cannot hope to change behavior without first implementing a re-sensitization effort.

As our world undergoes anthropogenic changes, it is critical to examine how these changes affect our well-being and our relationship with the natural world.

What do we do when all of the chaos, all of the destruction of the world is shoved in our faces day after day?

We wonder why there isn’t a better way to go about things?

We can’t let our sensitivity be the darkness that sits on our shoulders.

Sensitivity helps us acknowledge our own consciousness.

We need to remember that it is a tool and that we do have a lot of control over it, but without thought, it appears we don’t have much control over it at all.

All human comments are appreciated. All like clicks and abuse chucked in the bin.

THE BEADY EYE ASKS. IS DAN BROWN DISCRIPTION OF EVOLOUTION IN HIS BOOK ORIGIN TRUE.?

24 Sunday Oct 2021

Posted by in #whatif.com, 2021. The year for change., Artificial Intelligence., Dehumanization., Digital age., Evolution, Fourth Industrial Revolution., Genetic engineering, HUMAN INTELLIGENCE, Human values., Humanity., Imagination., Life., Natural selection., Purpose of life., Reality., Speed of technology., Survival., Sustaniability, Technologically Enabled Genetics., Technology v Humanity, Technology., The essence of our humanity., The world to day., Unanswered Questions., VALUES, We can leave a legacy worthwhile., WHAT IS TRUTH, What Needs to change in the World, Where's the Global Outrage.

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(Twelve-minute read) 

 All organisms share a few fundamental desires: to survive, to grow.

It is only on the scale of statistics with millions of particles that a particle’s choice shapes up as a predictable radiation half-life. But even individual human wants and desires average out to weirdly predictable laws in aggregate.

If a little one-celled protozoan – a very small package – can have a choice, if a flea has urges, if a starfish has a bias towards certain things, if a mouse can want, then so can the growing, complexifying technological assemblage we have surrounded ourselves with.

Its complexity is approaching the complexity of a microscopic organism.

This tissue consists (so far) of billions of dwellings, millions of factories, billions of hectares of land modified by plant and animal breeding, trillion of motors, thousands of dammed rivers and artificial lakes, hundreds of millions of automobiles coursing along like cells, a quadrillion computer chips, millions of miles of wire, and it consumes 16 terawatts of power and None of these parts operate independently.

No mechanical system can function by itself.

Each bit of technology requires the viability and growth of all the rest of the technology to keep going and there is no communication without the nerves of electricity.

This whole grand system of interrelated and interdependent pieces forms a very primitive organism-like system. Call it the technium as in Dan Brown’s book.

The technium is the sphere of visible technology and intangible organizations that form what we think of as modern culture.

It is the current accumulation of all that humans have created. For the last 1,000 years, this technosphere has grown about 1.5% per year. It marks the difference between our lives now, versus 10,000 years ago.

Our society is as dependent on this technological system as nature itself.

Yet, like all systems, it has its own agenda. Like all organisms the technium also wants.

Of course, we humans want certain things from the technium, but at the same time, there is an inherent bias in the technium outside of our wants.

What this means is that when the future trajectory of a particular field of technology is in doubt, “all things being equal” you can guess several things about where it is headed:

The varieties of whatever will increase.

Technologies will start out general in their first version, and specialize over time. We can safely anticipate higher energy efficiency, more compact meaning, and everything getting smarter. All are headed to the ubiquity and free. Over time the fastest moving technology will become more social, more co-dependent, more ecological, more deeply entwined with other technologies. Many technologies require scaffolding tech to be born first. The trend is toward enabling technologies that become tools for inventing new technologies easiest, faster, cheaper.

This is what is suggested in the final chapters of Origin. 

                                              ————————

The origin of us, the modern humans (Homo sapiens), has been a topic of debate for a long time, with the place of origin of humans being great controversial, but where it is going will be more controversial. 

Dan Brown’s book (Origin) advocates that our species has reached or will reach its biological pinnacle in the no so distant future when it will be no longer capable of changing.

Maybe not.  As we are now all so mixed we block evolutionary change and are driving our evolution towards bio-engineer people. 

Evolution is the outcome of the interaction of mutation, genetic recombination, chromosomal abnormalities, reproductive isolation, and natural selection.

We become living computers. 

But it does not mean an improvement in our lot. 

At the end of the day, you’re going to view the events in your day the way you want to not the way they truly are.

THE QUESTION HE ASKS IS ARE we’re all going to be small SPECKS on the tablets of history.  

 

Human Evolution generally depends on natural selection, random genetic drift, mutation, population mating structure, and culture but the faster things die the faster they “mutate” or evolve.

Single-celled organisms evolved into more complex multicellular life, and then man gradually evolved from some unknown mammalian ancestor and reached the pinnacle of evolutionary fabric.

The ways we connect, grow, and develop as individuals are also undergoing rapid and profound changes with future generations raising their kids into a world of default connectedness (technological, emotional, cognitive), in which transparency and integrity become the easiest paths to a fulfilling life.

At the moment all arguments are based on the same tenets of Natural selection.

We don’t always have to do what technology wants, but I think we need to begin with what it wants so that we can work with these forces instead of against them.

High tech needs clean water, clean air, reliable energy just as much as humans want the same.

At the moment we are destroying the planet’s ecosystem.

However, I can imagine singular threads of the future rolling out positive — a massive, continuous, cheap, real-time connection between all humans, or total genetic control over crop plants, or synthetic solar fusion energy — but it is hard to see how all these threads weave into the other threads of climate change, population decrease, habitat loss, human attention overload, robot replacement, and accelerating AI.

Why?

Because we have no shared positive vision of tomorrow. Given what is happening today we are unable to imagine it.

Because power and money are transferring to algorithms like BitCoin and thousands of interconnected computers.

Because there is also a belief that life cannot be trusted.

In this stage, blame is placed on other individuals, society, government, nature, disease, etc., and other elements believed to be outside of one’s conscious control and influence. Control is often motivated by fear and survival. The enemy is perceived as a threat, and because of this, people believe they are morally justified to kill, eliminate or repress that enemy.

It is true as our digital trails become stronger and stronger, that Humanity is entering a Transformation Age, a new era of human civilization.

Recent breakthroughs in the field of quantum physics are revealing that consciousness is primary to our experience of reality, yet there remains no consensus as to the nature of consciousness itself nor to the nature of reality.

Yes, an inescapable dystopian future is entirely possible, but not inevitable because imagination has been unleashed upon the world in a literal sense. 

How the human brain without a chip will evolve over the next million years is anyone’s guess. 

Just in case we get it wrong here is the Human code.

A1 B2 C3 D4 E5 F6 G7 H8 I9 J10 K11 L12 M13 N O P Q R S T U V W X Y Z

All human comments are appreciated. All like clicks and abuse chucked in the bin.

 

THE BEADY EYE ASKS. WHY ARE WE SO BLIND TO WHAT IS HAPPING IN THE WORLD.

16 Saturday Oct 2021

Posted by in 2021. The year for change., Artificial Intelligence.,  Attention economy, Big Data., Communication., Dehumanization., Digital age., DIGITAL DICTATORSHIP., Evolution, HUMAN INTELLIGENCE, Human values., Humanity., Life., MISINFORMATION., Modern day life., Our Common Values., POST COVID-19., Purpose of life., Reality., Survival., Sustaniability, Technology v Humanity, Technology., The common good., The essence of our humanity., The Internet., The state of the World., The world to day., THE WORLD YOU LIVE IN., THIS IS THE STATE OF THE WORLD.  , Unanswered Questions., VALUES, We can leave a legacy worthwhile., What Needs to change in the World, Where's the Global Outrage.

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( Seven-minute read) 

What if you woke up tomorrow and everything you had thought was true was a deception?

A deception formed by people that stood to profit from your ignorance. Not just on one small area but every facet of your existence.

Would you want to know? Or, would you be content with the life you had before you discovered the truth? Could you close your eyes and act as if nothing ever happened?

What if you could see the ways that you have been deceived and the way that those that came before you were made to believe a lie? How valuable would the truth become? Would it make you change your habits? your routines? the way you talk or think or speak? Would it impact you or would you brush it off and carry on with business as usual?

What if after waking up you decided to respond to that truth?

What if you started studying history and world events and, like a string of pearls, events were no longer random but contained a sequence? What if that sequence was repeating? What if while studying these events they began to seem familiar?

None so Blind2.jpg

 

We live in an age in which intersecting crises are being lifted to a global scale, with unseen levels of inequality, environmental degradation, and climate destabilization, as well as new surges in populism, conflict, economic uncertainty, and mounting public health threats with Covid. 

All are crises that are slowly tipping the balance, questioning our business-as-usual economic model of the past decades, and requiring us to rethink our next steps.

There is an entire media world around us, that we’re completely fine with THAT FEEDS US FOR THE MOST PART SHIT AS ENTERTAINMENT. 

There is an advertising industry that is turning climate change into products to sell.

Bio this Bio that. Shop to save the world.

Our lives are taken over by technology – smartphones, Ipads, Apps. This menace is seen in the increased addiction of internet users to social media and other internet products; and the exploitation of internet users by internet companies.

The internet and social media are like a two-faced coin; one side is good and the other is bad. These inventions are now abused and used against our existence and survival.

The internet and computers are daily changing our lives and improving efficiency, almost taking over our lives with some sectors where technology is taking over how we live and do business.

Emails and social media platforms have changed communication, both individually and business-wise.

Financial transactions and business deals are now completed in a matter of seconds.

The idea of constantly visiting a doctor for medical checks is almost becoming obsolete with the invention of the wearable.

Robots are increasing the efficiency of manufacturing processes.

                                         ——————-

The Zombie Apocalypse May Not Be How You Originally Envisioned, it’s time to give ourselves a reality check. 

We are shells of who we may have been because instead of looking around and experiencing the life we are dependent upon a lit-up screen.

We are lacking socialization; instead of talking to and spending time with other people, we are getting all our information from the Internet.

The Internet is an amazing resource, but there are some things it cannot teach or give you.

It cannot teach you the value of spending time with friends and family, or how to live life to the fullest by being present in the current moment. You never know just how many opportunities and experiences pass you by because you are looking down at your screen.

Each generation is becoming more and more dependent, and no longer sustain skills that were once deemed necessary. We have lost social skills, manners, and expect everything to be delivered to us as fast as the Internet does

We are all so distracted by our phones that we have not fully noticed the zombie apocalypse that is happening right in front of us.

Technology is a beautiful thing, but if we cannot learn how to use it responsibly and in moderation, our future may not be as bright as the screens we are holding.

                                                ———–

The important thing people need to realize.

The chances are, you’re probably reading this on your phone right now.

Maybe you saw it while you were scrolling through Facebook, or maybe you came across it while making random Google searches. The point is, you used some sort of technology to be able to access this article.

Nowadays, people use technology as a filler.

Try to remember what life was like before you were attached to technology by the hip.

I bet you spent your time doing totally different things than you currently are doing.

Maybe you used to read actual books, go outside and enjoy the weather, spend quality time with your family or communicate with people through handwritten letters rather than emails and text messages.

The reality is that our lives have completely changed.

But is it for the better, or worse?

The basis of democracy is the idea that people of sound judgment, wisdom, and morality should be chosen to lead the government, make decisions for the masses, and direct the force of the state/government. 

“The state is the great fiction by which everyone endeavors to live at the expense of everyone else.” Frederic Bastiat 

A divided people are easier to rule. 

Governments act in multiple ways to seduce us into their service.

For the masses, this is done through the illusion of welfare and public spending in which the state first robs us through taxation and then bribes us into supporting it by giving us a percentage of the stolen funds back in the forms of government welfare programs. 

All human comments are appreciated. All like clicks and abuse chucked in the bin.