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( A six-minute read)

The idea that humans will always have a unique ability beyond the reach of non-conscious algorithms is just wishful thinking.

The fact is, as time goes by it will be easier and easier to replace humans with computer algorithms, not because they are getting smarter and smarter but because humans are professionalising.

One would have to say are we all such naive bonkers that we are going to allow algorithms dictate our lives.Résultat de recherche d'images pour "pictures of algorithms"

The answer so far appears to be yes. We are going to become militarily and economically useless.

Technical difficulties or political objections might slow down the algorithmic invasion of the job market but while the systems might need humans, it will not need individuals.

These systems will make most of the important decisions depriving individuals of their authority and freedom.

They are already assembling humans into dividuals ie. humans are becoming an assemblage of many different algorithms lacking a single inner voice or a single self.

Its time we realized that if we continue down this path allowing large corporations platforms to introduce algorithms willy nilly with no overall vetting as to whether they comply with our values we will be replacing the voter, the consumer, and the beholder.

The Al algorithm will know best, will always be right, and beauty will be in the calculation of the algorithm. Individualism will collapse and authority will shift from individual humans to autonomous networks.

People will not see themselves as individuals but as collections of biochemical mechanisms that are constantly monitored and guided by a network of electronic algorithms.

We are already crossing the line. Most of us use Apps without any thought whatsoever.

Résultat de recherche d'images pour "pictures of algorithms"

You might say that every age has its organizing principles.

The nineteenth century had the novel, and the twentieth had TV; in our more modern times, they come and go more quickly than ever—on Web 1.0 it was the website, for example, and a few years later, for 2.0, it was the app.

And now, another shift is underway:

Today’s organizing principle is the algorithm. (Though you could productively argue that our new lingua franca will either be artificial intelligence or virtual reality.)

Algorithms rule the modern world, silent workhorses aligning data sets and systematizing the world. They’re everywhere, in everything, and you wouldn’t know unless you looked. For some of the most powerful companies in the world—Google, Facebook, etc.—they’re also closely held secrets, the most valuable intellectual property a company owns. 

Perhaps it is naïve to believe algorithms should be neutral? but it’s also deceptive to advance the illusion that Facebook and the algorithms that power it are bias-free.

They are not neutral.

Facebook is intended to be the home of what the world is talking about. Their business model depends on it, even if that’s an impossible goal. As such, with now well over a billion users, and still growing, it’s worth asking:

What role should Facebook play in shaping public discourse? And just how transparent should it be?

After all, Facebook is mind-boggling massive.

It accounts for a huge portion of traffic directed to news sites; small tweaks in its own feed algorithm can have serious consequences for media companies’ bottom lines.

What can be done? ( See previous posts)

Evolution will continue and will need to do so if we humans are to exist.

We therefore should welcome all technology that enhances our chances of this existence in as far that it equates to human values.

All Algorithms that violate these values for the sake of profit or power should be destroyed.

After all if humans have no soul and if thoughts, emotions, and sensations are just biochemical algorithms why can’t biology account for all the vagaries of human societies.?

If Donald Trump is the best that twitter Algorithms can produce it appears to me that there is a long way to go and it’s not too late to change course.

Résultat de recherche d'images pour "pictures of the beauty of the earth"

All human comments appreciated. All like algorithms clicks chucked in the bin.








This is the first post to this blog .

 The purpose of this blog is to start a world mobile phone movement to effect change by Uniting the combined Communication Powers of us all into one world voice that will have to be listened to by World Organizations  and World Corporations.

These days we are  served up doom and gloom daily with the last decade leading us down the path to disillusionment. 


September 11 tragedy now turned into a convenient Excuse for any anti-people legislation denying civil liberties worldwide. The Arab Spring is a quagmire>The Euro a nightmare >The Afghan War a needless lost of life>The Israel Palestine Question a dark cul-de-sac>NATO a war machine>The United Nations a gum shield between the west and the rest>China a supermarket>Climate change a trading commodity>Football a religion>Austerity a goal>Economic Growth an aspiration that no one seems to know how to achieve.


By the year 2030 there will be 50% more of us-6 million a month.

Humanity will have to put aside the deep divisions it has maintained for thousands of years.

Find a new spirit of human co- operation. Stop spending trillions on arms. One-fifth of the world’s present days population live in the “rich world” consuming 86% of the world’s goods. While over half the people on Earth live on 2$ a day with the absolute  poor on a !$ making up billions. Where is the justice that the gross domestic product of the poorest 48 Nations is less than the wealth of the World’s three riches people.

You don’t have to look far to see why we have Terrorism. Poverty and lack of Education spawns it.

While we turn back the evolutionary clock pumping 8 billion tons of Carbon into the Atmosphere each year wiping out 50,000 species a year in collective denial.

There can be no trade-off between economic development and the protection of the Environment Even if it is possible looking back from the Moon and see no trace of human activities that show up.

Our Democracies seem unable to achieve any progress such as mitigating climate change, better managing ecosystems, creating a fair global trading system. However we have the knowledge, the data and the technologies to do all of these things.

The question is not so much ” How could we have learned so little in all these years after two World Wars? But ” How could we have learned so much and done so little?

So it’s time to stop supporting large World Corporations and the like that don’t show a corporate social responsibility and use the power of getting Smart with our smart phones.

Any comments, suggestions, are welcome.  My next blog posting will out line a plan to create a World Aid Tax to be applied on all World stock Exchanges.



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(Ten-minute read) 

Shopping used to be a social activity but Covid -19  pandemic driving up demand for online shopping has and is creating a perfect storm for retailers forcing them to radically rethink what they need to do to remain profitable.

It is said that we are more connected with the internet rather than been isolated.

With smartphones verbally this is true but we are in a world that is disconnecting its self from genuine social contact onto platforms run by algorithms for Profit to the detriment of sensibility, and sustainability of the planet we live on.

(An algorithm is a series of instructions telling a computer how to transform a set of facts about the world into useful information. The facts are data, and the useful information is knowledge for people, instructions for machines, or input for yet another algorithm.)

We are now living in a world where algorithms, or software buying agents, “go shopping” on our behalf.

Every piece of technology that you touch involves many algorithms. They live in our computers and dictate our digital lives at random invisibly existing in the abstract. 

While they fully automate the shopping process, they are capable of keep customers stuck

to one retailer and one product.

They can make thousands of calls or website visits a day.

It’s why people’s Google Search results will look different when they’re looking up things in different parts of the world, or why the ads that follow you across the web are different from your friends’. You never really see the complexities at work, simply the results. 

This sounds very much like a quasi-monopoly.

In a world where algorithms make shopping decisions on our behalf, all

bets are off that shopping will ever return to the high street.

Humans stand no chance against bots when trying to access products and services that might be in demand.

The longer the lockdowns- the more driven demand increasingly via smartphones.

The emerging Economy of Algorithms, where software agents act on our behalf, has the potential of dramatically changing the way we live, work, and think.

We need clear rules that govern the behavior of software buying agents.

We also need a coordinated approach for software buying agents to disclose who they are, in situations where they can be confused for a human.

We need regulations governing profit-seeking algorithms with control of algorithmic trading. With the right mechanisms for the protection of competition in the markets, regulating access to products and services, and enforcing minimum quality standards of algorithms that shop on our behalf. 

Shopping ads are known to produce well over 85% of retail paid Google search clicks. As such, they routinely produce a 400 to 1000% return on cash spent on ads.

Google Shopping entails how to get your product types featured on the nifty Product Ads on Google’s page search results.

Today the majority of stock market transactions are fully automated and executed by algorithms.

AMAZON Net profit roughly tripled to $6.33 billion. Its advertising business, reported $5.4 billion in sales, a 51% jump.

The real reasons that online shopping is replacing conventional shopping habits are.

Reduced overheads expand your market beyond local customers.

With online shopping, you can compare prices from hundreds of different vendors.

No pressure sales.

There are no fixed hours to shop.

One does not have to get in a car, find or pay for a parking spot, get clamped, pay parking fees, pay tolls, get mugged, spend hours in traffic jams, or have a nice day.

Online stores want to keep you as a customer, so they may offer deep discounts, rewards, and cashback if you sign up for their newsletters.

The downside however is you can’t try things on. None of them offer the on-the-spot, take-home advantage that a physical store does.

And shipping costs, are sometimes even more than the cost of what you buy. In-store shopping has no need to charge extra for shipping.

Online sales now accounting for around one-quarter of the total retail market.

There is a clear need for greater speciation, specialization, and differentiation because the consumer is in the driver’s seat, enabled by technology to remain constantly connected and more empowered than ever before to drive changes in shopping behavior in both the physical store and digital retail landscape.

Retailers are still competing with each other but also face new competitors who have different operating models and cost bases and this rate of change is showing little sign of slowing.

The greatest danger that remains with on-line shopping is Privacy and security.

These are legitimate concerns for any online shopper. Your payment information could get stolen from the site or someone who works there could copy your bank details and use them later on their own purchases. It’s also hard to immediately recognize whether an online store is real or just there to scam you.

There are tons of online shopping sites where you can buy everything from plane tickets and flat-screen TVs to food, clothes, furniture, office supplies, movies, and lots more.

Paying attention to whether or not the site uses HTTPS.

Artificial intelligent algorithms will know everything about you- where you live, where and what and when you buy, how often, your likes and dislikes, your bank account, your wife, your children, your friends, infected or not. 

If you want a life go and get it. 

All human comments appreciated. All like clicks and abuse chucked in the bin.




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(Six-minute read) 


Here is a nation that made its wealth from an Empire that exploited most of the world.


It is now leaving the European Union which was set up with the aim of ending the frequent and bloody wars between neighbors. 

Reneging on its commitment to spend 0.07% of its gross national income on foreign aid because charity begins at home.

In the middle of a financial meltdown,  turning its self into a parochial country on the world stage.

Agreed a four-year £16.5bn surge in defense spending in the middle of a pandemic, while 1.9 million of its people are relying on a food bank.   

Spending around 160 billion to save 30 minutes by rail from London to Birmingham. (Creating around 30,000 temporary jobs.) While by this time next year there is every likelihood that its unemployed will reach 3 million must of which will be under 25 years of age. 

Aid is a fundamental reaction of most individuals when they see or hear of someone in need. 

This is why we have appeal’s from saving a donkey to save a penguin to save a child to donate to cancer research to donate to the poor to donate blood to relieve famine. 

It is true that aid on an individual basis comes in many forms with countries’ government foreign aid reflecting our collective compassion.

It is also true that Aid is sometimes abused both by the recipient and the giver.          

Perhaps the toxic environment caused by the excesses of the tabloid media over the last 30 years and now social media has something to do with our harding attitude that Aid starts at home. But with our inability to act as one on climate change we will all have to become better at emergency aid and rather worse at development aid.

Indeed financial aid over the last 30 years or so has proved to be  “an excellent method for transferring money from poor people in rich countries to rich people in poor countries.” However, in the long run when it comes to aiding it’s cheaper to send them the money rather than them having to come to claim it.

Aid politicized economies and therefore it often comes with a price of its own. 

Rich nations use aid as a lever to open poor country markets to their products and create beneficial trades with aid amounts being dwarfed by rich country protectionism that denies market access for poor country products.

Britain and the USA only believe in free markets that work in one direction.

Aid may be bilateral and multilateral if it is bilateral happens when: the given is from one country directly to another; and multilateral: when is given by the donor country to an international organization such as the World Bank (WB) or the United Nations Agencies (UNDP, UNICEF, UNAIDS, etc.) which in many cases they are the ones who distribute it among the developing countries.

The proportion is currently about 70% bilateral 30% multilateral, according to the World Bank statistics.

Even though the relationship between globalization, development, poverty, and foreign aid is not always clear, as long as the poorest countries are not integrated to work in their own development process, the world has not benefitted or learned from globalization especially from developed neighbor countries, who can give support in many conditions to work from the same goal, the success of development.

Paradox as aid to Africa has grown, the continent has actually become poorer rather than better off.

Of all the aid given to developing countries the smartphone allowed trade to take place without a middle man, and to know the market price has done more than all the billions.

Trade, not aid, it doesn’t have to mean money all the time.

Trade has a long-term impact on international co-operation.

Trade helps developing countries to maintain their dignity,

Trade establishes a strong impression in the international market, 

Trade promotes the economical improvement of the country 

Trade requires investment first.

Trade is treated as an inefficient distributor of resources. The benefit of trade is mostly confined to an elite group of people in the country.

Thoughtful aid can de accelerate this process.

It is not so much trade vs aid – but what quality and type of aid are given.

But more importantly for us to see the difference it makes.  We should be aiding poorer countries to do things themselves, not doing things for them.

( See the previous post on the Solution on how to finance and distribute Aid while maintaining the Mantra Charity starts a home.)  

It seems the brightest people are no longer attracted to politics. 

John Donne wrote in “For Whom the Bell Tolls”: “No man is an island, every man is a piece of the continent, a part of the main.

All human contributions appreciated. All like clicks and abuse chucked in the bin.































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(Five-minute read) 

The climate crisis awaiting us will be infinitely worse than the one we are going through with Covid-19.

It could quite simply make our planet uninhabitable.

This isn’t like a war or an economic recession, or pandemic, where you know things, will be bad for a few years but eventually improve.

The universe is governed by one overarching set of laws, the laws of nature and science, and the human community, must exist within these laws.

We all know that the climate is not regulated by a pandemic.

After more than 2000 years of human history, both religion and politics have failed at solving any of the major problems humanity has faced over the centuries and both have little to offer for the series of serious problems we face today.

We are all members of just one race – the human race and we share one home – the planet Earth. We all have the same basic aspirations for life, liberty, and happiness. We should not be separated by religion or discriminated against because of skin color, sexual orientation, or other prejudices.

It seems to me that this is the first time in history we have known things will get worse for the foreseeable future. There is no more time or room for inaction as we can only slow down the rate at which things get worse.

Never before have we known that the deterioration of not just our countries, but our entire planet, will continue for the foreseeable future – no matter what we do.

Providing that we don’t wipe ourselves off the face of the planet it is incumbent on the government to provide an environment that is supportive of an individual’s ability to seek and achieve happiness in their lives. Humanity must take urgent action to reverse the course of climate change that is already affecting the biosphere or threaten humanity’s very existence and the future of all of the species populating our planet.  

Thwaites Glacier

If we persist with the course we are all on we can expect mass migrations, death, and destruction as a result, with many parts of the world becoming uninhabitable.

If we succeed in limiting warming to 1.5 degrees, we will still have sea level rises of around half a meter, killer heatwaves, and drought in many parts of the world – leading to a decrease in agricultural productivity.

Even before the current Pandemic, we are all complicit with the sclerotic political system that has failed to address the crisis, and we all contribute to carbon emissions.

Few of us can say that we have risen to the challenges.


Because the climate crisis requires true altruism and real sacrifices.

Are we even capable of that?

Climate change is a truly global, complex problem with economic, social, political, and moral ramifications, the solution will require both a globally-coordinated response (such as international policies and agreements between countries, a push to cleaner forms of energy) and local efforts on the city- and regional-level (for example, public transport upgrades, energy efficiency improvements, sustainable city planning, etc.).

It’s up to us what happens next.

Unfortunately, all our actions are motivated by self-interest, but our lives will lose meaning if we can see beyond I am all right Jack. 

Consider what society will look like if there are no generations to follow us and no future –  it’s a vision of despair.

Our main problem is that no one nation or individual wants to foot the bill. 

So why not make a profit for profit sake pay. 

( Se previous Post; A world Aid fund of 0.05% on all Profit generated for Profit sake. ) 

All human comments appreciated. All like clicks and abuse chucked in the bin.





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(Eighteen-minute read) 

This is a question not easy to answer.


Because facts and truth are closely related.

The truth takes into consideration feelings and beliefs, whereas they have no place in fact.

A fact is something that is true everywhere and for everyone.

Facts do not change according to region, caste, culture, religion, etc.

That is not to say that facts from the past have been overturned and proven to be false and that some facts from today will be proven false tomorrow- History is written by the Victor.  We no longer know when a fact is going to be true for eternity.

Some of them will. 

Take for example you have to be born to experience death.  Currently true.

However, with the arrival of Artificial Intelligence – it appears that not just robots but humans will have both life and death capable of independence, separable from one another. 

This is not quite yet a scientific fact” but we could be standing on thin ice. 

So what makes a fact a fact?

Facts are hardcore and hence they cannot keep constantly changing; a fact remains a fact until proven otherwise. A fact states something that has actually occurred or happened, but we have no idea what’s outside the visible universe.   

A matter of seeing is believing I suppose. 

The truth is often considered to have a grander scope than facts.

However, something that is true for one person may not be true for everyone.

 Is this true? 

With the arrival of the Internet, the world has shrunk but unfortunately, we are all now on different platforms of truth. 

For example. Facebook discovered that warning users that an article was false caused people to share that article even more.

It seems that the closer you get to the truth, the further you get from the world.

In other words, while you can get people to understand the facts, the facts don’t always matter.

Unfortunately, we don’t care about the truth as much as we typically think our highly social brains make discerning truth more difficult than we might hope because we often protect our previous beliefs rather than face inconvenient truths.


It’s because we’re all viscerally connected to truth on a fundamental, physical, and spiritual level. It’s part of who we are and like a virus, we instinctively reject dishonesty.

We learn to put on a mask (personality), to present an acceptable display, and hopefully, nobody will see the truth. That process spreads to other aspects of our lives, many times unknowingly.

To think about the future, you have to know about the present

– Prof. Hans Rosling, TEDtalks 2014

My understanding, in a nutshell, is that a hypothesis gets upgraded to a theory (closest you can get to fact) not possibly by chance occurrence. This is evidence that it is true, and will remain true until (if it ever happens) new evidence that disproves it comes to light.

Valid does not equate to true.

Sometimes theories are inducible and then prove by deduction,i.e gravity.

So why do we argue so much when facts about contentious topics are readily available?

If the data are gathered, shouldn’t we all be reaching the same conclusions?

Obviously not. 

Presenting people with information about an issue in a nuanced way, rather than presenting them with pro-con arguments laid out in a simplified manner, leads people to have more complex and satisfying conversations about contentious issues.


But our ears are dull of hearing, and our eyes have closed thanks to algorithms that control what we hear or see.  They warp our perception of reality and reasoning by creating social media echo chambers.

We can share our worldview like never before, yet we often feel worlds apart when assessing our shared reality. Social media typically does not promote positive interactions.

Complacency lures in the comfort of our smartphones or our living room couch and sadly, we’re always the first victims of our lies because we have to believe them first before we can convince others to do so.

The result is that the difference between fact, truth, and opinion becomes blurred. 

What can be changed? 

Any sane person, regardless of nationality, color, or political stance, would aim for the first – truth and facts.

So why don’t we just get indisputable facts on the table? 

Reaching the correct answer required participants to think carefully about the data.

We often reason with desired conclusions in mind and selectively recruit our mental faculties towards reaching those conclusions.

However if the people most capable of accurately interpreting data are at least as biased as the rest of us, how can we hope to find common ground on our most pressing and divisive issues?

Climate Change – Inequality, Covid-19, you name it. It’s hard to find the truth because there is so much falsehood out there making so much noise that the truth gets drowned out.

Everyone wants to be right, but practically speaking it’s usually more important for us to be socially accepted and internally consistent in our beliefs.

To divert from this human automation, we have to make a deliberate choice.

We have to actively decide to put on the brighter light and accept that doing so will sometimes help us in the longer run. Until we find systematic ways to improve our reasoning, we can all take steps towards improving political discourse by making efforts to challenge our personal beliefs and biases. Our values are more meaningful than their political utility, so if you stumble into a heated debate remember that the search for community, happiness, and truth transcends partisan boundaries. 

Without being honest with ourselves we’ll never be honest with others.

Living in our own little world of self-created lies and avoiding the truth of our life experience takes great energy-producing even greater amounts of stress.   

The first lie is the one we tell ourselves. It’s usually, “It didn’t happen” or “It didn’t happen like that.”

Sometimes it’s hard to find the truth because for too many people nowadays truth does not matter, only power.  Donald Trump. 

We have a natural instinct to search for answers and make sense of things.

These phenomena can be described by many different words 

Ondinnink, Qualunquismo, Zlatwic, 

We are constantly bombarded by messages by well-meaning NGOs who desperately try to help people living in poverty. At the same time media throw in a mix of news full of disasters and war, and then they host huge charity shows on TV ever so many times a year.

“Facts are stubborn things; and whatever may be our wishes, our inclinations, or the dictates of our passion, they cannot alter the state of facts and evidence.”

John Adams, 2nd President of the United States of America

Life is making mistakes and that’s the truth.

Here is what Alex Google might tell you. 

  • Something that actually exists; reality; truth: Your fears have no basis in fact.
  • Something is known to exist or to have happened: Space travel is now a fact.
  • Truth is known by actual experience or observation; something is known to be true: Scientists gather facts about plant growth.
  • Something said to be true or supposed to have happened: The facts given by the witness are highly questionable.
  • Law. Often, facts. An actual or alleged event or circumstance, as distinguished from its legal effect or consequence. Compare the question of fact, the question of law.

Truth, on the other hand, is a true state of a certain matter, person, place, thing or event. Truth is considered to be more archaic than fact. It is more subjective than resolute fact. defines ‘truth’ as:

  • The true or actual state of a matter: He tried to find out the truth.
  • Conformity with fact or reality; verity: the truth of a statement.
  • A verified or indisputable fact, proposition, principle, or the like: mathematical truths.
  • The state or character of being true.
  • Actuality or actual existence.
  • An obvious or accepted fact; truism; platitude.
  • Honesty; integrity; truthfulness.
  • (Often initial capital letter) ideal or fundamental reality apart from and transcending perceived experience: the basic truths of life.
  • Agreement with a standard or original.
  • Accuracy, as of position or adjustment.
  • Archaic. Fidelity or constancy.

All human comments appreciated. All like clicks and abuse chucked in the bin







we repress the truth and our feelings about it with a lie to keep the pain at bay.

how do we communicate truthfully

It was like waking up to Hell.

We avoid these realizations








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(Six-minute read) 

With the current pandemic and economic depression, algorithmic entanglement will stratify the populations of countries with barely a question asked.

Now is the time to challenge and examine their underpinnings, by introducing a software program to examine every algorithm in order to establish whether it is a friend or foe. They must be audited yearly to log and access the contents of their programs, and to be issued with health certificates.

Are AI Algorithms Dangerous

It is not possible to go back to test or analyze why decisions are made by algorithms. 

They are learning from the environment surrounding them and once they learn we have no way of knowing to any degree – what rules and parameters they are following at which point we have no way of controlling them or knowing how they react with other algorithms.

You only have to look at the stock exchanges, where they are already trying to outwit search other.

So you can be certain that there is going to be a stock exchange crash not caused by the Economic Depression but rather algorithmic greed for profit.  

At the moment it seems that while they are out of sight they are out of mind.

But as we are going to see with any covid-19 vaccine and its distribution, algorithms will create their own rules and inevitably polarize society as a whole.

Where the decision is taken by an algorithm (as to who gets vaccinated or how safe it is when the algorithm could be hacked.) is at stake. Apportioning responsibility to any particular segment of code will be almost impossible. 

Because they have no knowledge of what they are even being judged on, they will look for supremacy over each other. 

Neither the companies using them nor the people making them take responsibility for how they can wreck lives and reinforce stereotypes.

The people making the algorithms don’t take responsibility for users of their code and the people using algorithms place responsibility on the creators.

Self – regulation is no longer viable because the larger the environment into which they are embedding themselves, the more unpredictable they will become. 

Indeed software engineers will soon be extinct.

America’s 45th president likes to tweet.

He does this because he sees it as a way to bypass the ‘dishonest media’. Regardless of how you may want the world to be, the learnings from bulk text feeds are as close as we can really get to how the world actually is.

We must open our eyes to the power of algorithms and how dangerous they can be when unchecked.

These issues are not strange. The software can play you for a fool, but we’re still in the early stages however, they are as of now present in our lives making idiotic shopping recommendations, misclassifying pictures, and doing other senseless things.

History is not a predictor of the future – but knowledge can be – we can’t rely solely on mining historic data to draw conclusions; we need to incorporate expert knowledge.

We are Tick Tocking and Clicking our way to no return.  

All human comments appreciated. All like clicks and abuse chucked in the bin.



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(Five-minute read) 

The present Covid-19 Pandemic might be warping our sense of reality however there is another pandemic that is shaping and will shape our future reality.

We – in many ways, things are way better than they were thanks to technology.

We can work from anywhere because we have the Internet and we have Zoom and all of those platforms.

If you are able to say technology, on the whole, has done well, it probably means you’re in a fairly privileged position.

There’s still a huge digital divide.

Even – there are billions of people who don’t have access to the Internet. 


On paper, algorithms sound like the pinnacle of efficiency, but as they’ve become more ubiquitous, there’s a difference between potential and reality both must be separate for the survival of democracy and the forthcoming distribution and administration of any covid-19 vaccine worldwide.  

 The reality is that Algorithms will be used to distribute and decide who will get the Covid-19 vaccination.

When it arrives algorithms will continue to reflect the biases that it has been and is being trained into machines that are learning a representation of the world that is skewed.

Some will say that Data is neutral. It’s just numbers. It’s just data but the past dwells within our algorithms and the flaws that are in our technology are what’s the algorithm’s information it’s taking in.

I am not just talking about the U.S. presidential election in a few day’s time.

We have already seen artificial intelligence being used in voting or politics how they extend beyond the realm of computer vision.

If we’re defining success by how it’s looked like in the past and the past has been one where men like Donal trump were given an opportunity to Twitt falsehoods, spreading them with the aid of Facebook and others it’s no wonder who gets hired or fired?

Do you get that loan? Do you get insurance? Do you and I pay the same price for the same product purchased on the same platform?

Automating inequality.

Before a human looks at your resume, it gets vetted by algorithms written by software engineers who are involved in the system (without changing the system itself he the engineer is still going to reproduce algorithmic bias and algorithmic harms.)

Any sorts of algorithmic tools that are intended to be used, again, have to be verified for nondiscrimination before it’s even adopted.

We now have an AI system – right? – that can classify skin cancer as well as the top dermatologists but to change society to change what AI is learning in order to create what can be realized is going to be trusted into our lives by the inevitable economic depression.

So a Covid-19 vaccine is going to transfer real power into the world of Data and we can’t fight the power you don’t see, you don’t know about.

All human comments appreciated. All like clicks and abuse chucked in the bin.










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(Ten-minute read) 

Algorithms in Decision Making.


We should be warier of their power. People don’t need to understand something to do it.   The algorithm does it for them.

They’re are increasingly determining our collective future.

We are already halfway towards a world where algorithms run everything.

With the current Pandemic, it is, not who will survive, but how and at what cost, not just to economic systems but to our hard-earned freedoms. 

Times will be rough as society tries to come up with an appropriate balance between who gets the jab. 

When algorithms involve machine learning, ( like track and trace ) they ‘learn’ the patterns from ‘training data’ which may be incomplete or unrepresentative of those who may be subsequently affected by the resulting algorithm.

Modern algorithm developers are focusing on creating algorithms that learn and develop with the data that they encounter. Machine learning is the next step that they are aiming for, with the algorithms deciding the input and output completely.

One of the world’s most used algorithms right now is the search engine algorithm of Google. It determines what people find in their internet searches and is the basis of the entire SEO industry, where people try to ensure that they show up in the top spot.

However, algorithms are much more prevalent than that- the Apple FaceID algorithm decides whether you are who you say you are.

Social Media algorithms tuned to your desires and want’s ensures that everything on your feed will be of interest to you without you knowing what data these algorithms use and what they aim for.

(Google’s search algorithm is more closely guarded  than classified secret documents) 

It is very convenient for people to follow the advice of algorithms if your high-frequency trading on the stock exchange but some algorithms limit people’s worldview, which can allow large population groups to be easily controlled.

This is why many of the issues raised in this post will require close monitoring, to ensure that the oversight of machine learning-driven algorithms continues to strike an appropriate and safe balance between recognizing the benefits (for healthcare and other public services, for example, and for innovation in the private sector) and the risks (for privacy and consent, data security and any unacceptable impacts on individuals).

Algorithms are being used in an ever-growing number of areas, in ever-increasing ways, however, like humans, they can produce bias in their results, even if unintentional.

They are bringing big changes in their wake; from better medical diagnoses to driverless cars, and within central governments where there are opportunities to make public services more effective and achieve long-term cost savings.

However, the Government should produce, publish, and maintain a list of where algorithms with significant impacts are being used within the Central Government, along with projects underway or planned for public service algorithms, to aid not just private sector involvement but also transparency.

Governments should not just simply accept what the developers of algorithms offer in return for data access.

This is now an urgent requirement because partnership deals are already being struck without the benefit of comprehensive national guidance for this evolving field.  

Given the international nature of digital innovation, governments, should establish audits of algorithms, introducing certification of algorithms, and charging ethics boards with oversight of algorithmic decisions.

Governments should identify a ministerial champion to provide government-wide oversight of such algorithms, where they are used by the public sector, and to co-ordinate departments’ approaches to the development and deployment of algorithms and partnerships with the private sector.

Transparency must be a key underpinning for algorithm accountability.


Because it will make it easier for the decisions produced by algorithms to be explained. 

(The ‘right to explanation’ is a key part of achieving accountability and tackling the ethical implications around AI.)


Because they are also moving into areas where the benefits to those applying them may not be matched by the benefits to those subject to their ‘decisions’—in some aspects of the criminal justice system, for example.

Because algorithms using social media datasets like ‘big data’ analytics, need data to be shared across previously unconnected areas, to find new patterns and new insights.

It’s not COVID-19 that will fuck us all its Profit-seeking algorithms.

All human comments appreciated. All like clicks and abuse chucked in the bin.




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(Three-minute read) 

 In these extraordinary times, I am sure I speak for world citizens that we count on our leaders to bring out their statesmanship and have the courage and imagination to think and work together to fight this pandemic in equally extraordinary ways.

We may be about to face the perfect storm:

 A humanitarian disaster, global recession, severe de-globalization, the crash of healthcare systems, social breakdown, conflicting nationalism not forgetting the power of AI, and its algorithms all point to the need for value realignment.

 Many of the issues have a history of a basis. So potential risks and ways to approach them are not as abstract as we may think.

 How do we actually design a new system that can understand and implement the various form of preference and values of a population?

 The ideal system is, of course, a balance between all the needs of the numerous stakeholders the people, and the earth we all live on.

 So how do our societies reconcile their own historic aspirations while we are struggling with a world of ARTIFICAL INTELLIGENCE that is isolating us all into data?  

 Neither China nor the US, Iran, Indonesia, or any country can insulate themselves from what is to come.  COVID-19 should be the exception to — not the extension of –geopolitical rivalry. It should be an opportunity to recover trust rather than advance mistrust. 


 From what we see to date: 

With the erosion of democratic institutions, with the rise of the right, loss of jobs, false news, rising inequality, foodbanks, our inability to tackle Climate change, stop wars, without any robust mechanisms of oversight and accountability for Profit-seeking algorithms there seems little hope for future generations.

Artificial intelligence now embedded in our daily lives has still to show empirical evidence that validates that AI technology will achieve a broad base of social benefit we aspire to.

We need a community of researchers worldwide to really understand the range of potential harms that AI systems pose.  The use of data, machine learning, their applications to society – Face recognition -Track and Trace- all in use without any regulations. 

Therefore there is only one solution to the problems facing us all and that is the introduction of a basic living wage for all. 


Because Cash is the best thing you can do to improve health outcomes, education outcomes, and lift people out of poverty. It’s the only solution to an economy where a small group of people is getting very, very wealthy while everyone else is struggling to make ends meet.

It would remove the problem with existing welfare programs that keep people below the poverty line a form of structural inequality.

It would also cost governments less simplifying welfare programs. 

A guaranteed income would give young couples the confidence they need to start a family.

From a macro viewpoint, it would give society a much-needed ballast during a Depression.

It would offset job losses caused by technology.

What are the downsides?


Who funds it?

Many would support it if tech companies with profit-seeking algorithms paid for it.

High-frequency trading.

Hedge Funds, Sovereignty wealth funds, and currency trading over $50,000  

Cash is King. It’s an idea that is long overdue.

Both the Current pandemic and Automation are fundamentally changing the structure of the economy. Proposals for various forms of regular cash assistance are increasingly part of the political conversation.  And in fact, the cash payments of 2020 are serving as something of a real-life test of the principles behind UBI, even if there are important differences.

All human comments appreciated. All like clicks and abuse chucked in the bin.








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(Three-minute read) 

The covid -19 pandemic is changing everything. Unfortunately, our politicians are not used to this kind of emergency.

But they may soon find that their preferred economic cure to the coronavirus will long outlive the enemy it was intended to fight.

After all, income taxes were first introduced as temporary measures intended to address a short-term crisis and are still with us today.

As western leaders learned in the Great Depression, and after the second world war, to demand collective sacrifice you must offer a social contract that benefits everyone.”

The only way to achieve the above in a world that is driven by greed is by implementing a universal basic income that is funded by greed. 

We all witnessed the Financial crises. How governments introduced Quantitive easing by issuing billions to banks. It did not stop it from spreading throughout a single economy, the economy of a region, or economies worldwide. Asset prices saw a steep decline in value, businesses, and consumers were unable to pay their debts, and financial institutions experience liquidity shortages.

If we learned anything it was that putting trillions into the mouths of the greedy did not help the poor.  As income inequality continues to grow and the disruptive impact of technology leads to less security and stability for a growing list of industries and careers, a  Universal basic income can protect people from slipping through the ever-expanding cracks in our social safety net.

THE PREPANDEMIC case for a universal basic income is both simple and seductive. 

It is the most efficient way to get money into the hands of individuals and prevent the economy from seizing up completely—and because it largely cuts government bureaucracy out of the equation.

Until this year, it was mostly an idea that lived on the margins of the political mainstream, debated and discussed in academic circles, and overlooked by almost everyone else. Then, as with so many other things, COVID-19 changed everything.

Helping us overcome that challenge isn’t the only thing a UBI could do.

Take, for example, its impact on homelessness, “a guaranteed annual income would also help to make it far less likely that job loss, divorce, family conflict, domestic violence, injury, or illness result in homelessness.

UBI “could be transformational.”

“Beyond defeating the disease, the great test all countries will soon face is whether current feelings of common purpose will shape society after the crisis.”

Humans need work more than work needs us. “Poverty and income insecurity translate into expensive health care needs .“Income is the leading determinant of health.”

But the most important contribution that a UBI could make to our lives is raising our expectations of what governments can—and should—do.

It holds up a guiding point by which to assess government initiatives to alleviate poverty, to reduce income inequality, and to address precarity in the labor market.

Just as we saw a major reassessment of the role that governments should play in the aftermath of the Second World War, we may well see a similar adjustment in the wake of COVID-19.

Dead people don’t pay taxes or contribute to the GDP. They remain in permanent lockdown. 

At least with UBI when a vaccine does arrive you might be able to afford to buy it and make better choices in saving yourself. 

All human comments appreciated. All like clicks and abuse chucked in the bin.
















(Twelve-minute read) 

The coronavirus pandemic has caused a considerable drop in advertising spending however life in the time of coronavirus is increasingly a life lived online which has led to an acceleration of digital adoption and e-commerce.

Our current regulations governing advertising are no longer enough to ensure protection against aggressive sales techniques, false or deceptive ad messages, as well as intentionally incomplete information. The Sale of Goods Act of 1979 under which all advertised goods must match the description advertised on them is out of date. 

In today’s digital era, conventional marketing dictums no longer hold true.

In a nutshell, ‘Everything for everyone, customized’

The very nature of what this industry is about should with the current difficulties facing the world be questioned.

Clearly, there should be a line separating the private from the public, the free from the controlled.

But who should be in charge of drawing this line?  Facebook, Twitter, Apple, Microsoft, Apps, or Laws to curtail the advertising industry from promoting consumerism for the sake of profit.

Just like any other industry, advertising needs regulation.

On one side, we live in free-market times, which means that each product or brand, no matter how big or small, has the right to be noticed but not the right to piggyback on fear – On the other side, not all products and services are equal. Some are neutral, while others might have a negative effect on our health, safety, and overall well-being-  such as gambling- fast food -obesity – cleaning products – damage to ecosystems. 

  1. We realize that advertising should be regulated.
  2. We admit that proper regulation can only be implemented on a state level.
  3. We are as concerned about government data collection as we are with data collection by marketing agencies and brands.

What is mind-blowing is that even with so many organizations, laws, and regulations designed to control the quality of advertising, some brands manage to get around ad regulations using legal loopholes.

You only have to look at BIo it now applies to everything down to sardines in tins. 

It would be an understatement to say that advertising regulation is complex but is it not time with what the world is facing to force it to rethink and stop pigging backing on the problems we all now face.

These days, when massive data breaches have become the new norm just imaging what is going to happen when the advertising media get their hands on promoting a vaccine against COVID -19.

Ad regulations should specify which forms of data collection and tracking are been used in order to consider what is legal and which Ad be banned. As the need for this form of regulation emerges international regulations such as GDPR come into play. The primary goal of such documents is to limit/control the power of ad tech companies, marketing agencies, and brands trying to make the most out of user data.

If not mass, untargeted broadcasting will become passé and data will be at the heart of marketing strategy.

New tracking and data collection technologies make us all more vulnerable and unprotected than ever before.

For instance, if there were no advertising regulations put in place, we will fall victim to the whims of marketers, quickly and inevitably, once and for all.

Brands will use complex combinations of personal data, location data, and environment data to target their customers with the right message at the right time on the right device.

These days, everything changes in a heartbeat. With new technologies, advertising can be as personalized as we allow it to be –  voice marketing.

In the modern ‘attention economy’ where consumer attention is divided across more devices, applications, and formats than ever before, only engaging and relevant ads will command consumer attention.

Advertisers are adapting by following consumers, which means prioritizing digital advertising. The online environment is favorable for “direct response” campaigns – those encouraging quick purchases by consumers.. and technological innovation continuously redefines the landscape of advertising. 

This new era has placed new demands upon marketers. AI and machine learning bring massive benefits to marketing. Digital advertising technology is changing rapidly. New communication technology –including social media, wearables, virtual reality — is turning the advertising industry upside down.

One could argue that many elements of human behavior are going to change permanently and there will be increasing complexity in consumer purchasing decisions but this will not stop advertising from exploration and delivering targeted ads.   

If we want real transformation all companies must find new ways of brand-building by using advertising to create awareness of climate change, pollution, racism, slave labor, etc.  In forests of inaccurate data we can’t make sense of or dark caves of illusory tech that yield no light at the end of the tunnel.

With more and more highly specific marketing there is still a lot to be done in this regard both on national and international levels. – greater transparency in the value chain is required.

A few examples: 

Switzerland: Although the local ad space is small, it is worth our attention. According to Swiss law, advertising lotteries and games of chance are strictly prohibited. In Switzerland, it is illegal to promote pharmaceutical products under prescription in any publicly available media. Health-related and nutritional claims for foods are only permitted if they deliver exactly what they promise.

China: The Chinese advertising market is the second-largest in the world and one of the most interesting in terms of ad control. For instance, brands can be fined up to $157,000 for using statements such as “the best,” “the most,” or similar phrases in their marketing campaigns. Another fascinating fact is that children under 10 are not allowed to endorse or promote within Chinese ads (even if it’s an advertisement for toys!)

Chile: Under Chilean law, it is not allowed to advertise products that are high in calories, sugar, sodium, and saturated fats to children under the age of 14. Brands producing the above-mentioned foods cannot be marketed in schools and are illegal to use in cartoons or toys for promotional purposes.

Ireland: According to advertising regulations in Ireland, any ads that target children under 18 cannot include celebrities. Foods that are high in sodium, sugar, or fats are completely banned from advertising on channels where at least half of the audience is under 18 years old.

All human comments appreciated. All like clicks and abuse chucked in the bin.