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(Four-minute read) 

“Creativity is a combinatorial force: it’s our ability to tap into our ‘inner’ pool of resources – knowledge, insight, information, inspiration and all the fragments populating our minds – that we’ve accumulated over the years just by being present and alive and awake to the world and to combine them in extraordinary new ways.” — Maria Popova, Brainpickings.

It brings to our awareness what was previously hidden and points to new life.

The current COVID-19 pandemic is propelling us to get out of commodity hell into a new age of creativity.

Creativity is the Most Crucial Factor for Future Success.

It is critical to economic growth and solving the problems of the planet.

Creativity begins with a foundation of knowledge, learning a discipline, and mastering a way of thinking.

The longer the list of ideas, the higher the quality of the final solution.

Unfortunately, all the creativity in the world without financial support to achieve sustainability that does not address the problems as a whole will only achieve further inequality.

In seeking a transition to sustainability as the organizing principle in a new world order, a piecemeal approach—emphasizing some aspects,
while neglecting others—is unlikely to yield effective, lasting results.

It requires a fundamental shift in consciousness as well as action. It calls for a fresh vision, a new dream, and new approaches for shaping evolving new realities.

We can no longer rely on governments of countries to come together on the one problem the world has that is going to affect us all for generations.

We can no longer expect us, humans, because of the or indeed without the internet to act as one.

We can no longer watch our world plundered for the sake of short term profit.

We can no longer demand change when we are unwilling to change.


Because when one looks over the neighbor’s wall we see 

If we want a Tiger, the Amazon, Clean Air, Fresh Water, Green Energy, and Sustainable Eco-Systems, a Future, it can only be achieved in an invisible manner.

No one wants to pay for it and we know that nothing comes for free.

Widespread use of the term sustainability has led today to a growing ambiguity with the employed within a very broad spectrum of meaning, often to the point of trivialization.

The principles of sustainability are articulated in a general fashion but can receive specific operational meaning in relation to particular cases, for example, sectors of the economy, development issues, business strategies, investment guidelines, or initiatives taken by individuals.

By their very nature, sustainable principles are influenced by language, logic, and action all forcing separation, discrimination, and choice, resulting in the artificial distinction and sequencing of the five principles.

When in fact they interacting and co-defining one another.

To restore rigor to the ideas underlying the concept of sustainability we should (We have the technology) create a World Aid Fund by placing a commission on all transactions and activities that don’t contribute to the principles. ( See previous posts) 

This would raise trillions to tackle not just climate change but all other problems, infusing a common purpose, provide a common foundation, and stimulate common resolve.

All distribution of the funds would be on a grant base.

To avoid political interference and lobbying the fund revenue would be granted on a project summit bases on an annual draw of all projects deemed worthy.

To ensure that the grants are used for the purposes they are intended the fund would be open to total transparency.

It is of course totally logical that in order to establishment of such a fund a pilot scheme would have to be implemented to iron out any problems. 

The European Union has just agreed on a massive financial package to enable its members to recover for CORVID-19. 50% of this package is to be granted.

Just think what it would do if none of this money had to be borrowed in the first place.  

The concept is systemic in nature, meaning that each domain affects all the others and is affected by each in return, all are reduced to mere technicalities, an invisible fund of trillions.

Where do you find creativity?

The answer: Anywhere if you know where and how to look, in a space you yourself make.

Any creative ideas and comments appreciated. All like clicks and abuse chucked in the bin.